Sutherland rory (127 resultados)
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Librería: BookOutlet, Jefferson City, TN, Estados Unidos de AmericaBookOutlet
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EUR 5,72
Envío por EUR 2,78Se envía dentro de Estados Unidos de AmericaCantidad disponible: 5 disponibles
Paperback. Condición: New. Paperback. Publisher overstock, may contain remainder mark on edge.
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Librería: Better World Books: West, Reno, NV, Estados Unidos de AmericaBetter World Books: West
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 9,69
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Aceptable
EUR 9,89
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
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Librería: Dream Books Co., Denver, CO, Estados Unidos de AmericaDream Books Co.
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Regular
EUR 10,87
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: acceptable. This copy has clearly been enjoyedâ"expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Aceptable
EUR 10,87
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 10,87
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
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Librería: HPB-Red, Dallas, TX, Estados Unidos de AmericaHPB-Red
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EUR 9,21
Envío por EUR 3,21Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.
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Librería: HPB-Red, Dallas, TX, Estados Unidos de AmericaHPB-Red
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EUR 9,21
Envío por EUR 3,21Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
hardcover. Condición: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority.
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Librería: Goodwill Books, Hillsboro, OR, Estados Unidos de AmericaGoodwill Books
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EUR 9,36
Envío por EUR 3,41Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: acceptable. Fairly worn, but readable and intact. If applicable: Dust jacket, disc or access code may not be included.
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Librería: Half Price Books Inc., Dallas, TX, Estados Unidos de AmericaHalf Price Books Inc.
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 9,86
Envío por EUR 2,99Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.
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Librería: clickgoodwillbooks, Indianapolis, IN, Estados Unidos de Americaclickgoodwillbooks
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EUR 9,80
Envío por EUR 3,41Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: acceptable. Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may be missing bundled media.
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Librería: Best Peddler LLC, Huntsville, AL, Estados Unidos de AmericaBest Peddler LLC
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EUR 10,27
Envío por EUR 3,84Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: good. All pages and cover are intact with minor wear to the pages, binding, and possible minor marks within. 100% Satisfaction Guarantee!! **Ships SWIFTLY!**.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 13,06
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: 10 disponibles
Condición: New.
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Librería: Lakeside Books, Benton Harbor, MI, Estados Unidos de AmericaLakeside Books
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EUR 11,88
Envío por EUR 3,41Se envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.
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Librería: BargainBookStores, Grand Rapids, MI, Estados Unidos de AmericaBargainBookStores
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EUR 16,07
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Paperback or Softback. Condición: New. Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life. Book.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 13,81
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: 10 disponibles
Condición: As New. Unread book in perfect condition.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Como Nuevo
EUR 13,81
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: 15 disponibles
Condición: As New. Unread book in perfect condition.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 13,83
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: 15 disponibles
Condición: New.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 14,54
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 14,79
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: As New. Unread book in perfect condition.
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Librería: Rarewaves USA, HEBRON, KY, Estados Unidos de AmericaRarewaves USA
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EUR 17,45
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Paperback. Condición: New.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 15,73
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: 17 disponibles
Condición: New.
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
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EUR 18,05
Gastos de envío gratisSe envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: New. Discover the secret power of irrational thinking to create magic in branding, business, and life, with the breakthrough book from the advertising legend.AS SEEN ON THE DIARY OF A CEO PODCAST'Revelatory and entertaining' Sunday Times'Sutherland uses his decades of experience to dissect human spending be…havior in an insanely entertaining way.a must read' Entrepreneur, Best Books of the Year'One of the leading minds in the world of branding' NPR--------------Why is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays?And why do we prefer stripy toothpaste?The answer? Humans are, in a word, irrational.In his groundbreaking book, TED Talk superstar and Ogilvy advertising icon Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.Based on thirty years of field work, his unconventional and relentlessly curious approach has led him to discover that the most compelling secrets to human decision making can be found in surprising places:What can honeybees teach us about creating a sustainable business?How could budget airlines show us how to market a health-care system?Why is it better to be vaguely right than precisely wrong?What might football penalty kicks teach us about the dangers of risk aversion?Better "branding," Sutherland reveals, can also be employed not just to sell products but to promote a variety of social aims, like getting people to pay taxes, improving public health outcomes, or encouraging more women to pursue careers in tech.In his mission to turn us all into idea alchemists, Sutherland blends cutting-edge behavioural science with jaw-dropping true stories to show that the problems we face, both as an individual or in society, could very well be solved by thinking less logically.To be brilliant, you have to be irrational. This book shows you how.
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Librería: Real Books R Better, Thompsons Station, TN, Estados Unidos de AmericaReal Books R Better
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Como Nuevo
EUR 14,64
Envío por EUR 3,41Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
hardcover. Condición: As New. Like New - Ships within 24 hours.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Como Nuevo
EUR 16,12
Envío por EUR 2,26Se envía dentro de Estados Unidos de AmericaCantidad disponible: 17 disponibles
Condición: As New. Unread book in perfect condition.
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Librería: California Books, Miami, FL, Estados Unidos de AmericaCalifornia Books
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EUR 18,51
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New.
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
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EUR 10,97
Envío por EUR 7,59Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: New. pp. 384.
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- Edición internacional
Librería: Readify Books, New Castle, DE, Estados Unidos de AmericaReadify Books
Contactar con el vendedorVendedor de 5 estrellasEdición internacionalCondición: Nuevo
EUR 19,05
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 3 disponibles
Paperback. Condición: NEW. International Edition, Brand New, ISBN and Cover same but contents similar to U.S. Edition, We ship from multiple Locations including India. Legal to use despite any disclaimer, We ship to PO , APO and FPO adresses in U.S.A. Ship from multiple Locations including India Choose Expedited Shipping for FAS…TER DELIVERY.Customer Satisfaction Guaranteed.
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 19,37
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: new. Paperback. HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend--"one of the leading minds in the world of branding" (NPR)--explores the art and science of conjuring irresistible products and ideas."Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spend…ing behavior in an insanely entertaining way. Alchemy combines scientific research with hilarious stories and case studies of campaigns for AmEx, Microsoft and the like. This is a must-read." --Entrepreneur ("Best Books of the Year")Why is Red Bull so popular, though everyone--everyone!--hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can't be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.Based on thirty years of field work inside the largest experiment in human behavior ever conceived--the forever-unfolding pageant of consumer capitalism--Alchemy, the revolutionary book by Ogilvy advertising legend Rory Sutherland, whose TED talks have been viewed nearly seven million times, decodes human behavior, blending leading-edge scientific research, absurdly entertaining storytelling, deep psychological insight, and practical case studies from his storied career working on campaigns for AmEx, Microsoft, and others.Heralded as "one of the leading minds in the world of branding" by NPR and "the don of modern advertising" by The Times, Sutherland is a unique thought leader, as comfortable exchanging ideas with Nobel Prize winners Daniel Kahneman and Richard Thaler (both interviewed in these pages) as he is crafting the next product launch. His unconventional and relentlessly curious approach has led him to discover that the most compelling secrets to human decision-making can be found in surprising places: What can honey bees teach us about creating a sustainable business?How could budget airlines show us how to market a healthcare system?Why is it better to be vaguely right than precisely wrong?What might soccer penalty kicks teach us about the dangers of risk-aversion?Better "branding," Sutherland reveals, can also be employed not just to sell products, but to promote a variety of social aims, like getting people to pay taxes, improving public health outcomes, or encouraging more women to pursue careers in tech. Equally startling and profound, Sutherland's journey through the strange world of decision making is filled with astonishing lessons for all aspects of life and business. Originally published as Alchemy: the surprising power of ideas that don't make sense in the UK by WH Allen in 2019. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 20,15
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: new. Paperback. The hugely anticipated first book from the TED Talks star and advertising legend'A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.' Nassim Nicholas TalebWhy is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms… take away the pain of train delays? And why do we prefer stripy toothpaste?Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic on his mission to turn us all into idea alchemists. He shows how economists, businesses and governments have got it all wrong: we are not rational creatures who make logical decisions based on evidence. Instead, the big problems we face every day, whether as an individual or in society, could very well be solved by thinking less logically. To be brilliant, you have to be irrational. And why do we prefer stripy toothpaste?Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
