Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
EUR 5,73
Cantidad disponible: 2 disponibles
Añadir al carritoCondición: Good. 2nd Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
EUR 8,87
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 25,00
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 27,32
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Business Expert Press, US, 2017
ISBN 10: 1631577611 ISBN 13: 9781631577611
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 30,41
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. Third Edition. Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publications, this book has been updated to provide you with the necessary understanding of the problems and promises of public relations research, measurement, and evaluation. As a public relations professional, this book will guide you through the effective use of methods, measures, and evaluation in providing grounded evidence of the success (or failure) of public relations campaigns. This third edition takes a best practices approach-one that focuses on choosing the appropriate method and rigorously applying that method to collect the data that best answers the objectives of the research. It also presents an approach to public relations that emphasizes the profession's impact on the client's return on investment in the public relations function, the measurement of social media and the use of standardized measures.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 20,99
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 3rd edition. 289 pages. 9.00x6.00x0.71 inches. In Stock.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 24,43
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 27,64
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 34,46
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 3rd edition. 289 pages. 9.00x6.00x0.71 inches. In Stock.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 40,00
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. 2014. Second. paperback. . . . . . Books ship from the US and Ireland.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 45,24
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. 2014. Second. paperback. . . . . .
Librería: moluna, Greven, Alemania
EUR 29,39
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: New. Guides readers through the effective use of methods, measures, and evaluation in providing grounded evidence of the success (or failure) of public relations campaigns. This third edition takes a best practices approach - one that focuses on choosing the app.
Idioma: Inglés
Publicado por Business Expert Press, US, 2017
ISBN 10: 1631577611 ISBN 13: 9781631577611
Librería: Rarewaves.com UK, London, Reino Unido
EUR 27,36
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. Third Edition. Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publications, this book has been updated to provide you with the necessary understanding of the problems and promises of public relations research, measurement, and evaluation. As a public relations professional, this book will guide you through the effective use of methods, measures, and evaluation in providing grounded evidence of the success (or failure) of public relations campaigns. This third edition takes a best practices approach-one that focuses on choosing the appropriate method and rigorously applying that method to collect the data that best answers the objectives of the research. It also presents an approach to public relations that emphasizes the profession's impact on the client's return on investment in the public relations function, the measurement of social media and the use of standardized measures.
Librería: moluna, Greven, Alemania
EUR 19,48
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Provides an understanding of the problems and promises of public relations research, measurement, and evaluation. As a public relations professional, the book will guide you through the effective use of methods, measures, and evaluation in providing grounde.