hitchens julia (19 resultados)

Condición: New.

Paperback. Condición: New. Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people: customers, employees, suppliers and investors. Successful brand management clearly differentiates organizations, products and services from their competitors and inspires advocacy from all stakeholders. Building a strong brand takes much more than a week: it requires an on-going commitment to excellence. This updated second edition of Brand Management In A Week provides a proven seven-day program on the principles of brand management. It takes you from the conceptual and planning stage through to implementation and sustainability. It's packed with tips and insights gained from decades of industry experience to help you jump-start your brand and give you the tools and confidence to manage it through the hurdles of the business landscape.Each of the seven chapters in Brand Management In A Week covers a different aspect:- Sunday: Determine your brand focus- Monday: Define your brand strategy- Tuesday: Express your brand through its identity- Wednesday: Evolve your brand culture- Thursday: Build your employer brand- Friday: The importance of design- Saturday: Sustaining the brand.

Condición: As New. Unread book in perfect condition.

Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Condición: Good. 1st Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: New. pp. 128.

Condición: New. pp. 128.

Paperback. Condición: New.

paperback. Condición: New.

Condición: New. In.

Condición: New. pp. 128.

Condición: New.

Paperback. [Author], [Publisher]. NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title. Author: Paul Hitchens Format: Paperback Number of Pages: 128 The ability to manage your brand successfully is crucial to anyone who wants to advance their career. Written by Paul and Julia Hitchens, leading experts on corporate brand strategies, this book quickly teaches you the insider secrets you need to know to in order to successfully manage your brand. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success! Paperback.

Condición: As New. Unread book in perfect condition.

Condición: New. &Uumlber den AutorrnrnPaul Hitchens and Julia Hitchens have over 50 years combined experience in the creative industries, working in advertising, branding, design and marketing. They are the husband and wife team behind Verve Brand Consulta.

Taschenbuch. Condición: Neu. Neuware - Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people: customers, employees, suppliers and investors. Successful brand management clearly differentiates organizations, products and services from their competitors and inspires advocacy from all stakeholders. Building a strong brand takes much more than a week: it requires an on-going commitment to excellence. This updated second edition of Brand Management In A Week provides a proven seven-day program on the principles of brand management. It takes you from the conceptual and planning stage through to implementation and sustainability. It's packed with tips and insights gained from decades of industry experience to help you jump-start your brand and give you the tools and confidence to manage it through the hurdles of the business landscape.Each of the seven chapters in Brand Management In A Week covers a different aspect:- Sunday: Determine your brand focus- Monday: Define your brand strategy- Tuesday: Express your brand through its identity- Wednesday: Evolve your brand culture- Thursday: Build your employer brand- Friday: The importance of design- Saturday: Sustaining the brand.

Paperback. Condición: New. Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people: customers, employees, suppliers and investors. Successful brand management clearly differentiates organizations, products and services from their competitors and inspires advocacy from all stakeholders. Building a strong brand takes much more than a week: it requires an on-going commitment to excellence. This updated second edition of Brand Management In A Week provides a proven seven-day program on the principles of brand management. It takes you from the conceptual and planning stage through to implementation and sustainability. It's packed with tips and insights gained from decades of industry experience to help you jump-start your brand and give you the tools and confidence to manage it through the hurdles of the business landscape.Each of the seven chapters in Brand Management In A Week covers a different aspect:- Sunday: Determine your brand focus- Monday: Define your brand strategy- Tuesday: Express your brand through its identity- Wednesday: Evolve your brand culture- Thursday: Build your employer brand- Friday: The importance of design- Saturday: Sustaining the brand.

Hardcover. 8vo. pp 160. Original publisher's blue cloth, lettered gilt on spine. From the Donald Rudd collection of detective fiction. Lacking front endpaper, with slight rubbing and wear to covers, otherwise a used, very good minus copy.