estes janelle (30 resultados)

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hardcover. Condición: New.

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Condición: New.

Hardback. Condición: New. An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our lives-and businesses-it's understandable to feel like you're drowning in data. There's a dashboard or chart for just about everything, but data alone can't help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you experience what it's really like to be your customer. Only human insight from real people can do that. User Tested gives both individual contributors and executives an approachable, pragmatic playbook for stepping beyond standard business metrics and infusing real human insight into every business decision, design, and experience. In this book, you'll: Learn how businesses became obsessed with data-but disconnected from their customers-and why that's not sustainableGet the basics about how to capture human insight through user testing, including how to find the right people, ask the right questions, and make sense of and act on all the insights you uncoverDive into a detailed playbook that shares real-world examples of how you can collect and scale human insight across the teams in your organization-from marketing to product, and beyondLearn how to evangelize the power of human insight throughout your organization, so every department can create a culture of customer empathy and share a firsthand understanding of customer needsFind out how companies like Microsoft, AAA Club Alliance, HelloFresh, and Notre Dame's IDEA Center solidly connect with and elicit meaningful feedback from customers in friendlier, faster, and more direct ways Perfect for any industry, User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences was co-authored by the chief insights officer and the CEO of UserTesting-a SaaS company fundamentally changing the way both B2B and consumer brands find out what real people think and feel. The book reflects the authors' commitment to helping you position the customer squarely in the center of your business model by weaving their true voices throughout your company's decision making.

Hardcover. Condición: new. Hardcover. An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our livesand businessesits understandable to feel like youre drowning in data. Theres a dashboard or chart for just about everything, but data alone cant help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you experience what its really like to be your customer. Only human insight from real people can do that. User Tested gives both individual contributors and executives an approachable, pragmatic playbook for stepping beyond standard business metrics and infusing real human insight into every business decision, design, and experience. In this book, youll: Learn how businesses became obsessed with databut disconnected from their customersand why thats not sustainableGet the basics about how to capture human insight through user testing, including how to find the right people, ask the right questions, and make sense of and act on all the insights you uncoverDive into a detailed playbook that shares real-world examples of how you can collect and scale human insight across the teams in your organizationfrom marketing to product, and beyondLearn how to evangelize the power of human insight throughout your organization, so every department can create a culture of customer empathy and share a firsthand understanding of customer needsFind out how companies like Microsoft, AAA Club Alliance, HelloFresh, and Notre Dames IDEA Center solidly connect with and elicit meaningful feedback from customers in friendlier, faster, and more direct ways Perfect for any industry, User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences was co-authored by the chief insights officer and the CEO of UserTestinga SaaS company fundamentally changing the way both B2B and consumer brands find out what real people think and feel. The book reflects the authors commitment to helping you position the customer squarely in the center of your business model by weaving their true voices throughout your companys decision making. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Condición: New. 2022. 1st Edition. Hardcover. . . . . .

Hardcover. Condición: Brand New. 240 pages. 9.21x6.30x1.06 inches. In Stock.

Condición: New. In.

Condición: New.

Condición: As New. Unread book in perfect condition.

Condición: New. 2022. 1st Edition. Hardcover. . . . . . Books ship from the US and Ireland.

Hardback. Condición: New. New copy - Usually dispatched within 4 working days.

Hardcover. Condición: New.

Condición: NEW.

Hardcover. Condición: new. Hardcover. An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our livesand businessesits understandable to feel like youre drowning in data. Theres a dashboard or chart for just about everything, but data alone cant help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you experience what its really like to be your customer. Only human insight from real people can do that. User Tested gives both individual contributors and executives an approachable, pragmatic playbook for stepping beyond standard business metrics and infusing real human insight into every business decision, design, and experience. In this book, youll: Learn how businesses became obsessed with databut disconnected from their customersand why thats not sustainableGet the basics about how to capture human insight through user testing, including how to find the right people, ask the right questions, and make sense of and act on all the insights you uncoverDive into a detailed playbook that shares real-world examples of how you can collect and scale human insight across the teams in your organizationfrom marketing to product, and beyondLearn how to evangelize the power of human insight throughout your organization, so every department can create a culture of customer empathy and share a firsthand understanding of customer needsFind out how companies like Microsoft, AAA Club Alliance, HelloFresh, and Notre Dames IDEA Center solidly connect with and elicit meaningful feedback from customers in friendlier, faster, and more direct ways Perfect for any industry, User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences was co-authored by the chief insights officer and the CEO of UserTestinga SaaS company fundamentally changing the way both B2B and consumer brands find out what real people think and feel. The book reflects the authors commitment to helping you position the customer squarely in the center of your business model by weaving their true voices throughout your companys decision making. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Hardcover. Condición: new. Hardcover. An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our livesand businessesits understandable to feel like youre drowning in data. Theres a dashboard or chart for just about everything, but data alone cant help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you experience what its really like to be your customer. Only human insight from real people can do that. User Tested gives both individual contributors and executives an approachable, pragmatic playbook for stepping beyond standard business metrics and infusing real human insight into every business decision, design, and experience. In this book, youll: Learn how businesses became obsessed with databut disconnected from their customersand why thats not sustainableGet the basics about how to capture human insight through user testing, including how to find the right people, ask the right questions, and make sense of and act on all the insights you uncoverDive into a detailed playbook that shares real-world examples of how you can collect and scale human insight across the teams in your organizationfrom marketing to product, and beyondLearn how to evangelize the power of human insight throughout your organization, so every department can create a culture of customer empathy and share a firsthand understanding of customer needsFind out how companies like Microsoft, AAA Club Alliance, HelloFresh, and Notre Dames IDEA Center solidly connect with and elicit meaningful feedback from customers in friendlier, faster, and more direct ways Perfect for any industry, User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences was co-authored by the chief insights officer and the CEO of UserTestinga SaaS company fundamentally changing the way both B2B and consumer brands find out what real people think and feel. The book reflects the authors commitment to helping you position the customer squarely in the center of your business model by weaving their true voices throughout your companys decision making. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Buch. Condición: Neu. Neuware - An insightful discussion and practical guide on how to put customers back into the center of your business modelWith so many digital experiences touching our lives--and businesses--it's understandable to feel like you're drowning in data. There's a dashboard or chart for just about everything, but data alone can't help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you experience what it's really like to be your customer. Only human insight from real people can do that.User Tested gives both individual contributors and executives an approachable, pragmatic playbook for stepping beyond standard business metrics and infusing real human insight into every business decision, design, and experience.In this book, you'll:\* Learn how businesses became obsessed with data--but disconnected from their customers--and why that's not sustainable\* Get the basics about how to capture human insight through user testing, including how to find the right people, ask the right questions, and make sense of and act on all the insights you uncover\* Dive into a detailed playbook that shares real-world examples of how you can collect and scale human insight across the teams in your organization--from marketing to product, and beyond\* Learn how to evangelize the power of human insight throughout your organization, so every department can create a culture of customer empathy and share a firsthand understanding of customer needs\* Find out how companies like Microsoft, AAA Club Alliance, HelloFresh, and Notre Dame's IDEA Center solidly connect with and elicit meaningful feedback from customers in friendlier, faster, and more direct waysPerfect for any industry, User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences was co-authored by the chief insights officer and the CEO of UserTesting--a SaaS company fundamentally changing the way both B2B and consumer brands find out what real people think and feel. The book reflects the authors' commitment to helping you position the customer squarely in the center of your business model by weaving their true voices throughout your company's decision making.

Hardback. Condición: New. An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our lives-and businesses-it's understandable to feel like you're drowning in data. There's a dashboard or chart for just about everything, but data alone can't help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you experience what it's really like to be your customer. Only human insight from real people can do that. User Tested gives both individual contributors and executives an approachable, pragmatic playbook for stepping beyond standard business metrics and infusing real human insight into every business decision, design, and experience. In this book, you'll: Learn how businesses became obsessed with data-but disconnected from their customers-and why that's not sustainableGet the basics about how to capture human insight through user testing, including how to find the right people, ask the right questions, and make sense of and act on all the insights you uncoverDive into a detailed playbook that shares real-world examples of how you can collect and scale human insight across the teams in your organization-from marketing to product, and beyondLearn how to evangelize the power of human insight throughout your organization, so every department can create a culture of customer empathy and share a firsthand understanding of customer needsFind out how companies like Microsoft, AAA Club Alliance, HelloFresh, and Notre Dame's IDEA Center solidly connect with and elicit meaningful feedback from customers in friendlier, faster, and more direct ways Perfect for any industry, User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences was co-authored by the chief insights officer and the CEO of UserTesting-a SaaS company fundamentally changing the way both B2B and consumer brands find out what real people think and feel. The book reflects the authors' commitment to helping you position the customer squarely in the center of your business model by weaving their true voices throughout your company's decision making.

Buch. Condición: Neu. User Tested | How the World's Top Companies Use Human Insight to Create Great Experiences | Janelle Estes (u. a.) | Buch | 240 S. | Englisch | 2022 | Wiley | EAN 9781119844631 | Verantwortliche Person für die EU: Wiley-VCH GmbH, Boschstr. 12, 69469 Weinheim, product-safety[at]wiley[dot]com | Anbieter: preigu.

Condición: Gut. Zustand: Gut | Sprache: Englisch | Produktart: Bücher | Praise for User Tested "It's easy for companies to get distracted or overcomplicate having a real, empathetic understanding of customers. User Tested helps put it back into focus."-Mikkel Svane, CEO and Founder, Zendesk "A deep understanding of your customers is the cornerstone to any exceptional product or service. It's what sets leading companies apart from their competitors. Andy MacMillan and Janelle Estes are masterful in their ability to transform data into human insight and customer knowledge."-Jennifer Tejada, CEO and Chairperson, PagerDuty "Focuses attention back where it should be - truly understanding how customers experience your product or service."-Lynn Vojvodich Radakovich, Member of the Board for Ford, Dell, Booking Holdings and Figma "If you're obsessed with data, this book is for you. If you're obsessed with building an awesome customer experience, this book is for you. And if you care about results, this book is definitely for you."-Linda Itskovitz, Chief Marketing Officer, Quicken.

Condición: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Praise for User Tested "It's easy for companies to get distracted or overcomplicate having a real, empathetic understanding of customers. User Tested helps put it back into focus."-Mikkel Svane, CEO and Founder, Zendesk "A deep understanding of your customers is the cornerstone to any exceptional product or service. It's what sets leading companies apart from their competitors. Andy MacMillan and Janelle Estes are masterful in their ability to transform data into human insight and customer knowledge."-Jennifer Tejada, CEO and Chairperson, PagerDuty "Focuses attention back where it should be - truly understanding how customers experience your product or service."-Lynn Vojvodich Radakovich, Member of the Board for Ford, Dell, Booking Holdings and Figma "If you're obsessed with data, this book is for you. If you're obsessed with building an awesome customer experience, this book is for you. And if you care about results, this book is definitely for you."-Linda Itskovitz, Chief Marketing Officer, Quicken.

Condición: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | Praise for User Tested "It's easy for companies to get distracted or overcomplicate having a real, empathetic understanding of customers. User Tested helps put it back into focus."-Mikkel Svane, CEO and Founder, Zendesk "A deep understanding of your customers is the cornerstone to any exceptional product or service. It's what sets leading companies apart from their competitors. Andy MacMillan and Janelle Estes are masterful in their ability to transform data into human insight and customer knowledge."-Jennifer Tejada, CEO and Chairperson, PagerDuty "Focuses attention back where it should be - truly understanding how customers experience your product or service."-Lynn Vojvodich Radakovich, Member of the Board for Ford, Dell, Booking Holdings and Figma "If you're obsessed with data, this book is for you. If you're obsessed with building an awesome customer experience, this book is for you. And if you care about results, this book is definitely for you."-Linda Itskovitz, Chief Marketing Officer, Quicken.

Condición: New. This book highlights that we re all living in the Age of the Customer--and that crafting exceptional customer experiences starts with listening to your most important stakeholders and turning feedback into true human insight. --Zander Lurie, CEO of Momenti.