Time for a Model Change (Hardcover). Este artículo no está disponible.

Graeme P. Maxton

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Idioma: inglés

Editorial: Cambridge University Press, Cambridge, 2004

0521837154 / 9780521837156

Librería: CitiRetail, Stevenage, Reino UnidoCitiRetail

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Hardcover. The automotive industry ranks among the most significant business phenomena of the 20th century and remains vitally important today, accounting for almost 11 per cent of the GDP of North America, Europe and Japan and one in nine jobs. In economic and social terms alike, its products have had a fundamental impact on modern society - for better and worse. Yet the industry has found it hard to adjust to recent challenges and is no longer much valued by the capital markets. It is riven with internal contradictions that inhibit reform, and faces a stark choice between years of strife or radical change. This book is a wake-up call for those who work in the automotive business. It highlights the challenges and opportunities that exist for managers, legislators, financial institutions and potential industry entrants. Most of all, it gives us all cause to reflect on the value of our mobility, today and tomorrow. Examines the important automotive industry, focusing on what can be done in response to more difficult market conditions, and making recommendations for change to safeguard future prosperity and to satisfy the industry's stakeholders. The book covers the development and possible future of this key sector in modern business. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

N° de ref. del artículo 9780521837156

Título
Time for a Model Change (Hardcover)
Autor
Graeme P. Maxton
Editorial
Cambridge University Press, Cambridge
Año de publicación
2004
Estado
new
Encuadernación
Hardcover
Idioma
inglés
ISBN 10
0521837154
ISBN 13
9780521837156

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