It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience.

N� de ref. del art�culo 0130981532-11-1

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Detalles bibliogr�ficos

T�tulo: Public Relations Practices: Managerial Case Studies and Problems (5th Edition)
Editor: Pearson College Div (edition Subsequent)
Fecha de publicaci�n: 1995
Idioma: Ingl�s
ISBN 10: 0130981532
ISBN 13: 9780130981530
Encuadernaci�n: Paperback
Edici�n: Subsequent.
Estado: Good

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Sinopsis

This text, written by two of the most respected and honored individuals in the field, has become the PR casebook for students, teachers and practitioners. By carefully analyzing actual cases, the authors help students develop agility in applying effective, cutting-edge public relations practices to a wide variety of situations...involving all types and sizes of organizations.

Rese�a del editor

Case book for the Public Relations Management course. For graduate and undergraduate level courses in introductory public relations; public relations campaigns, cases & problems; business communications; management and society. This text, written by two of the most respected and honored individuals in the field, has become the PR casebook for students, teachers and practitioners. By carefully analyzing actual cases, the authors help students develop agility in applying effective, cutting-edge public relations practices to a wide variety of situations...involving all types and sizes of organizations.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

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AZ Texts LLC
228 Park Ave S Suite 38827, New York, NY, 10003, U.S.A.

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