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Orchestrating Success: Improve Control of the Business With Sales and Operations Planning

Ling, Richard C. And Walter E. Goddard

7 valoraciones por Goodreads
ISBN 10: 0471132276 / ISBN 13: 9780471132271
Editorial: John Wiley & Sons, Inc., New York, New York, U.S.A., 1988
Condición: Fine Encuadernación de tapa dura
Librería: Glued To The Tube Books (Minneapolis, MN, Estados Unidos de America)

Librería en AbeBooks desde: 13 de noviembre de 2002

Cantidad: 1
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Descripción

"Sales and operations planning is a widely proven, effective tool for gaining a greater degree of control over your company's operations. Through this powerful tool, companies around the globe have dramatically improved their ability to quickly respond to their customers' needs and rapidly adjust to fluctuations in the marketplace. ORCHESTRATING SUCCESS shows executives and managers how to link sales and marketing planning directly to the operations side of the business." This book has 157 pages and is illustrated. N° de ref. de la librería 042925

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Detalles bibliográficos

Título: Orchestrating Success: Improve Control of ...

Editorial: John Wiley & Sons, Inc., New York, New York, U.S.A.

Año de publicación: 1988

Encuadernación: Hard Cover

Condición del libro:Fine

Condición de la sobrecubierta: Fine

Edición: Eleventh Printing

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Sinopsis:

The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

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