T�tulo: Making the Number: How to Use Sales Benchmarking to Drive Performance
Editor: Portfolio Hardcover
Fecha de publicaci�n: 2008
Idioma: Ingl�s
ISBN 10: 1591842174
ISBN 13: 9781591842170
Encuadernaci�n: hardcover
Estado: New

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Sinopsis

Outlines strategic tools for enabling sales improvements, outlining the author's five-step program for effective "benchmarking" steps that encourage business executives to rely on data-driven decision making rather than instincts. 15,000 first printing.

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Greg Alexander, coauthor of Topgrading for Sales, is the cofounder and CEO of Sales Benchmark Index. He is also president of the Atlanta chapter of Sales & Marketing Executives International and was named Sales and Marketingmagazine's 2004 sales manager of the year.

Aaron Bartels and Mike Drapeau are cofounders and Executive Vice Presidents of Sales Benchmark Index.

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