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B2B Marketing in Mineral Industry: Exploratory Study on Indian Organization - SMC - Tapa blanda

 
9783845405513: B2B Marketing in Mineral Industry: Exploratory Study on Indian Organization - SMC

Sinopsis

The B2B marketplace is going through a major transformation. Both existing and new players are experimenting with new marketing solutions as they lack a seamless flow of information among customers, suppliers and their employees. One of the most important concern for marketing managers of today is the way business organisations purchase products. Customer satisfaction is the key to every organization’s success. One ultimately wants customers to be happy with products and services it provides. Therefore customer insight is vital to any business. Organizations constantly try to grab the opportunity of getting more and more quality customers as well as retain them in a long run with the help of their relationships. Business organisations have been forced to adapt their marketing and purchase process due to the recent developments in global environments. The B2B marketplace offers a blend of opportunities to the organizations due to its speed, variety, control, communication access and strong distribution. Therefore, the book investigates the B2B markets in Mineral sector in Indian Sub-continent.

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Reseña del editor

The B2B marketplace is going through a major transformation. Both existing and new players are experimenting with new marketing solutions as they lack a seamless flow of information among customers, suppliers and their employees. One of the most important concern for marketing managers of today is the way business organisations purchase products. Customer satisfaction is the key to every organization's success. One ultimately wants customers to be happy with products and services it provides. Therefore customer insight is vital to any business. Organizations constantly try to grab the opportunity of getting more and more quality customers as well as retain them in a long run with the help of their relationships. Business organisations have been forced to adapt their marketing and purchase process due to the recent developments in global environments. The B2B marketplace offers a blend of opportunities to the organizations due to its speed, variety, control, communication access and strong distribution. Therefore, the book investigates the B2B markets in Mineral sector in Indian Sub-continent.

Biografía del autor

Hitesh Gupta is a researcher with Birla Institute of Technology. Has around 10 years of B2B/Industrial Experience. Promoter of around 8 organizations in the field of manufacturing, IT and services, like SMC, MTM, SPEAK Foundation. He is Editor of IJMSSWritten books like SPSS, Research Methodology, B2B Marketing & Management Information System.

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Hitesh Gupta
ISBN 10: 3845405511 ISBN 13: 9783845405513
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Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The B2B marketplace is going through a major transformation. Both existing and new players are experimenting with new marketing solutions as they lack a seamless flow of information among customers, suppliers and their employees. One of the most important concern for marketing managers of today is the way business organisations purchase products. Customer satisfaction is the key to every organization s success. One ultimately wants customers to be happy with products and services it provides. Therefore customer insight is vital to any business. Organizations constantly try to grab the opportunity of getting more and more quality customers as well as retain them in a long run with the help of their relationships. Business organisations have been forced to adapt their marketing and purchase process due to the recent developments in global environments. The B2B marketplace offers a blend of opportunities to the organizations due to its speed, variety, control, communication access and strong distribution. Therefore, the book investigates the B2B markets in Mineral sector in Indian Sub-continent. 60 pp. Englisch. Nº de ref. del artículo: 9783845405513

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Hitesh Gupta
Publicado por LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3845405511 ISBN 13: 9783845405513
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Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Gupta HiteshHitesh Gupta is a researcher with Birla Institute of Technology. Has around 10 years of B2B/Industrial Experience. Promoter of around 8 organizations in the field of manufacturing, IT and services, like SMC, MTM, SPEAK Fo. Nº de ref. del artículo: 5480703

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Hitesh Gupta
ISBN 10: 3845405511 ISBN 13: 9783845405513
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Taschenbuch. Condición: Neu. Neuware -The B2B marketplace is going through a major transformation. Both existing and new players are experimenting with new marketing solutions as they lack a seamless flow of information among customers, suppliers and their employees. One of the most important concern for marketing managers of today is the way business organisations purchase products. Customer satisfaction is the key to every organization¿s success. One ultimately wants customers to be happy with products and services it provides. Therefore customer insight is vital to any business. Organizations constantly try to grab the opportunity of getting more and more quality customers as well as retain them in a long run with the help of their relationships. Business organisations have been forced to adapt their marketing and purchase process due to the recent developments in global environments. The B2B marketplace offers a blend of opportunities to the organizations due to its speed, variety, control, communication access and strong distribution. Therefore, the book investigates the B2B markets in Mineral sector in Indian Sub-continent.Books on Demand GmbH, Überseering 33, 22297 Hamburg 60 pp. Englisch. Nº de ref. del artículo: 9783845405513

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Hitesh Gupta
Publicado por LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3845405511 ISBN 13: 9783845405513
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Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The B2B marketplace is going through a major transformation. Both existing and new players are experimenting with new marketing solutions as they lack a seamless flow of information among customers, suppliers and their employees. One of the most important concern for marketing managers of today is the way business organisations purchase products. Customer satisfaction is the key to every organization s success. One ultimately wants customers to be happy with products and services it provides. Therefore customer insight is vital to any business. Organizations constantly try to grab the opportunity of getting more and more quality customers as well as retain them in a long run with the help of their relationships. Business organisations have been forced to adapt their marketing and purchase process due to the recent developments in global environments. The B2B marketplace offers a blend of opportunities to the organizations due to its speed, variety, control, communication access and strong distribution. Therefore, the book investigates the B2B markets in Mineral sector in Indian Sub-continent. Nº de ref. del artículo: 9783845405513

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Gupta, Hitesh
Publicado por LAP LAMBERT Academic Publishing, 2011
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paperback. Condición: New. New. book. Nº de ref. del artículo: ERICA82938454055116

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