Business Networking: Shaping Enterprise Relationships on the Internet - Tapa blanda

Österle, Hubert; Fleisch, Elgar; Alt, Rainer

 
9783642980787: Business Networking: Shaping Enterprise Relationships on the Internet

Sinopsis

Business Networking offers exceptional opportunities for innovators and harbors fundamental risks for slowpokes. This book proposes a process-oriented model for Business networking and the concept of networkability to develop realistic strategies for managing enterprises relationships in the Internet economy.

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Reseña del editor

This book proposes a process-oriented model for business networking and the concept of networkability to develop realistic strategies for managing enterprises relationships in the Internet economy. It formulates key success factors and management guidelines which were developed in close co-operation between research and practice.

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