Moving into Mass Customization: Information Systems And Management Principles - Tapa blanda

Rautenstrauch, Claus

 
9783540436119: Moving into Mass Customization: Information Systems And Management Principles
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ISBN 10: 3540436111 ISBN 13: 9783540436119
Editorial: Springer, 2013

Sinopsis

Mass Customization leads the strategy of today`s well succeeded companies. It indulges the customer with the so long yearned for product and/or service that exactly fits his desires and specifications. This book compiles a hand-selected variety of testimonies from Mass Customization experts worldwide with different experiences both on an academic research basis as well as on practical case studies. This diversity makes it a compulsory guide to use in any enterprise throughout the world that wants to take its business into new and more ambitious dimensions. Furthermore, its contents are structured in a way that will help everyone that wants to learn, teach or put into practice the concepts of Mass Customization.

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Críticas

From the reviews:

"This book compiles a hand-selected variety of testimonies from Mass Customization experts worldwide with different experiences both on an academic research basis as well as on practical case studies. This diversity makes it a compulsory guide to use in any enterprise throughout the world that wants to take its business into new and more ambitious dimensions. Furthermore, its contents are structured in a way that will help everyone who wants to learn, teach or put into practice the concepts of Mass Customization." (Wissenschaftsmanagement, Vol. 12 (2), March/April, 2006)

Reseña del editor

Mass Customization leads the strategy of today`s well succeeded companies. It indulges the customer with the so long yearned for product and/or service that exactly fits his desires and specifications. This book compiles a hand-selected variety of testimonies from Mass Customization experts worldwide with different experiences both on an academic research basis as well as on practical case studies. This diversity makes it a compulsory guide to use in any enterprise throughout the world that wants to take its business into new and more ambitious dimensions. Furthermore, its contents are structured in a way that will help everyone that wants to learn, teach or put into practice the concepts of Mass Customization.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Springer
Año de publicación
2013
Idioma
Inglés
ISBN 10 
3540436111
ISBN 13 
9783540436119
Encuadernación
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Número de páginas
264
Contacto del fabricante
ProductSafety@springernature.com
ProductSafety@springernature.com

Poststr. 9
Darmstadt
64293
Alemania

Otras ediciones populares con el mismo título

9788181281586: Moving into Mass Customization: Information Systems and Management Principles [Paperback]

Edición Destacada

ISBN 10:  8181281586 ISBN 13:  9788181281586
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