Competition Demystified: A Radically Simplified Approach to Business Strategy

4,36 valoración promedio
( 722 valoraciones por Goodreads )
 
9781591841807: Competition Demystified: A Radically Simplified Approach to Business Strategy
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Book by Greenwald Bruce C Kahn Judd

"Sinopsis" puede pertenecer a otra edición de este libro.

Críticas:

In the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.
"The New York Times"
Case studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.
"BusinessWeek"
A truly fabulous read.
MarketingSherpa.com
"Competition Demystified" is a brilliant challenge to Michael Porters "Competitive Strategy,"
Sylvia Nasar
"Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"
"The Toronto Globe and Mail"

aIn the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.a
a"The New York Times"
aCase studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.a
a"BusinessWeek"
aA truly fabulous read.a
aMarketingSherpa.com
a"Competition Demystified" is a brilliant challenge to Michael Porteras "Competitive Strategy,"a
aSylvia Nasar
"Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"
a"The Toronto Globe and Mail"

?In the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.?
?"The New York Times"

?Case studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.?
?"BusinessWeek"

?A truly fabulous read.?
?MarketingSherpa.com

?"Competition Demystified" is a brilliant challenge to Michael Porter's "Competitive Strategy".?
?Sylvia Nasar

"Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"
?"The Toronto Globe and Mail"

Reseña del editor:

Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. Reprint. 30,000 first printing.

"Sobre este título" puede pertenecer a otra edición de este libro.

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Bruce C. N. Greenwald, Judd Kahn
Publicado por Penguin Putnam Inc, United States (2007)
ISBN 10: 1591841801 ISBN 13: 9781591841807
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The Book Depository
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Descripción Penguin Putnam Inc, United States, 2007. Paperback. Condición: New. Reprint. Language: English . Brand New Book. Bruce Greenwald, one of the nation s leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It s easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?. Nº de ref. del artículo: ABZ9781591841807

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Bruce C. N. Greenwald, Judd Kahn
Publicado por Penguin Putnam Inc, United States (2007)
ISBN 10: 1591841801 ISBN 13: 9781591841807
Nuevo Paperback Cantidad disponible: 10
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Descripción Penguin Putnam Inc, United States, 2007. Paperback. Condición: New. Reprint. Language: English . Brand New Book. Bruce Greenwald, one of the nation s leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It s easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?. Nº de ref. del artículo: ABZ9781591841807

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Greenwald, Bruce
Publicado por Portfolio 2007-08-28 (2007)
ISBN 10: 1591841801 ISBN 13: 9781591841807
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Descripción Portfolio 2007-08-28, 2007. Paperback. Condición: New. Paperback. Publisher overstock, may contain remainder mark on edge. Nº de ref. del artículo: 9781591841807B

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Bruce C. N. Greenwald, Judd Kahn
Publicado por Penguin Putnam Inc, United States (2007)
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Descripción Penguin Putnam Inc, United States, 2007. Paperback. Condición: New. Reprint. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Bruce Greenwald, one of the nation s leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It s easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?. Nº de ref. del artículo: BTE9781591841807

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Bruce C. N. Greenwald; Judd Kahn
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Descripción Condición: New. Depending on your location, this item may ship from the US or UK. Nº de ref. del artículo: 97815918418070000000

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Descripción 2007. PAP. Condición: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. del artículo: VP-9781591841807

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Greenwald Bruce Kahn Judd Greenwald Bruce C.
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Descripción Paperback. Condición: NEW. Brand New, Same ISBN and details as listed. Delivery within 3-7 business days. We may ship the books from multiple location across the globe including Asia depending upon the availability of inventory. Printed in English. Choose expedited shipping for Express delivery. Tracking number provided for every order. Nº de ref. del artículo: RO_9781591841807

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Greenwald, Bruce C. N.; Kahn, Judd
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ISBN 10: 1591841801 ISBN 13: 9781591841807
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Descripción Penguin Putnam Inc, 2007. Condición: New. 2007. Reprint. Paperback. Num Pages: 416 pages. BIC Classification: KJ. Category: (G) General (US: Trade). Dimension: 213 x 141 x 23. Weight in Grams: 388. . . . . . . Nº de ref. del artículo: V9781591841807

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