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Sinopsis
Excerpt from Scientific Distribution
P J 0 community of human beings has ever existed without feeling the dire need of some method of making facts known.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
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Reseña del editor
Excerpt from Scientific Distribution
P J 0 community of human beings has ever existed without feeling the dire need of some method of making facts known.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Reseña del editor
Excerpt from Scientific Distribution
Here is a book which clearly glimpses a spiritual content in some of our material pre-occupations and which sees in certain common processes of trade the technique of a new social order. Its importance lies not less in the intrinsic quality of its message than in the fact that this message proceeds from the workshop of a highly successful business man, and not from the school-room, the sanctum or the cloister.
Charles Frederick Higham is one of the leading advertisement agents of the world, perhaps the leading one outside the United States. His is a dominating figure in the London advertising field, where he introduced American advertising methods about ten years ago.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Scientific Distribution (Classic Reprint)
Impresión bajo demandaLibrería: Forgotten Books, London, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. Print on Demand. This book delves into the historical origins of advertising, tracing its development from its humble beginnings to its present form. The author argues that advertising is essentially a distributing force, serving to spread ideas, disseminate intelligence, and distribute commodities in a scientific manner. The author examines the role of advertising in shaping consumer tastes and preferences, as well as its impact on production costs and selling strategies. They also explore the ethical implications of advertising, acknowledging its potential for both good and harm. Ultimately, this book presents a comprehensive analysis of advertising's multifaceted nature, shedding light on its role throughout history, its significance in the modern business landscape, and its potential to shape the future of communication and commerce. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Nº de ref. del artículo: 9781330869338_0
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Scientific Distribution Classic Reprint
Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: LW-9781330869338
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EUR 28,73
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Cantidad disponible: 15 disponibles
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Scientific Distribution Classic Reprint
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: LW-9781330869338
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EUR 27,14
Envío por EUR 4,97
Se envía de Reino Unido a Estados Unidos de America
Se envía de Reino Unido a Estados Unidos de America
Cantidad disponible: 15 disponibles