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Sinopsis
NAMED A "BEST BUSINESS BOOK OF 2019" by strategy+business
Annually, $4.6 trillion of merchandise is left in abandoned e-commerce shopping carts.
Every year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy.
Red tape and over-complicated licenses have contributed to China’s GDP exceeding India’s by $82 trillion over the span of just three decades.
If you’re a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of “friction,” which he defines as the unnecessary expenditure of time, effort, or money in performing a task.
In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you’ll be able to establish positive habits and eliminate negative ones―all with the end result of building a company that’s the envy of your industry. Friction takes you step-by-step through the process of:
• Empowering frank conversations
• Guiding individual and team behaviors
• Getting ahead of friction
• Optimizing the customer experience
• Building a frictionless corporate culture
Combining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.
If you’re in a leadership position, now is the time to declare war on friction―before your competitors do. Stamp out ridiculous rules, pointless procedures, and meaningless meetings. Become a relentless advocate for the customer and for minimizing customer effort. Lubricate every point of friction and make your company run like a well-oiled machine.
Friction provides the know-how you need to lead your company to industry dominance.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
Roger Dooley is one of the most most-recognized experts in the field of using science to improve marketing, sales, and other business disciplines. An ex-Fortune 1000 strategy executive, Dooley became a successful entrepreneur and direct marketer. He cofounded College Confidential, a web-based business geared to college-bound students and their parents that is became the busiest web property in that space, generating tens of millions of views each month. That business was sold to Hobsons, a unit of the UK-based Daily Mail Group, where Dooley served as VP of Digital Marketing.
De la contraportada
A novel, refreshing way of characterizing business challenges."
Kirkus Reviews
With blinding insight, Friction offers takeaways that allow us, systematically, to recognize and reduce obstacles to success.
Robert B. Cialdini, Author of Influence and Pre-Suasion
 
What do Amazon, Apple, Google, and Netflix have in common? They made life easier for their consumers by removing what Dooley calls friction.  Reading this book will arm any manager with a mental can of WD-40.
 Richard Thaler, Nobel Laureate and co-author of Nudge
"Friction, like entropy, is a fact of the universe--but friction, unlike entropy, can be reduced. Roger Dooley's new book is an important look at how to decrease the friction in your business, your marketing, and your life."
Ryan Holiday, author of The Obstacle Is the Way
In a time when everyone has to do more with less, this book is an important read.
Daniel H. Pink, author of When and To Sell Is Human
"Friction is the enemy of success. It's hard enough to create something great. Don't make it hard to adopt it. Roger will show you the way."
Guy Kawasaki, author of The Art of The Start and former chief evangelist of Apple
Friction is everywhere.  From what we buy to the fate of nations.  And once you read Roger Dooleys Friction, youll understand both its power and how you can harness it. 
Jonah Berger, Wharton Professor and author of Contagious and Invisible Influence
Making your business as frictionless as possible is what will make it both a lot less stressful, and a lot more profitable. After absorbing this magnificent teaching, youll know how to do exactly that.
Bob Burg, coauthor of The Go-Giver and The Go-Giver Influencer
"Once you read Friction, theres no going back. Youll see friction everywhere, and youll want to do something about it. The many case studies and anecdotes Dooley includes provide a roadmap for friction reduction."
Nir Eyal, author of Hooked
"Leonardo da Vinci was the first to reveal the power of friction in physics. Roger Dooley is the first to do it in business.  An instant classic."
Mike Michalowicz, author of Profit First and Clockwork
"Sobre este título" puede pertenecer a otra edición de este libro.
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Friction: The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Companies, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
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Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25. Nº de ref. del artículo: G1260135691I4N10
Cantidad disponible: 1 disponibles
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Friction: The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Companies, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
Antiguo o usado
Tapa dura
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25. Nº de ref. del artículo: G1260135691I4N00
Cantidad disponible: 1 disponibles
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Friction: The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Companies, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
Antiguo o usado
Tapa dura
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25. Nº de ref. del artículo: G1260135691I4N10
Cantidad disponible: 1 disponibles
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FRICTION--The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Education, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
Antiguo o usado
Tapa dura
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Nº de ref. del artículo: 50386328-6
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FRICTION-The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Education, US, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
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Librería: Rarewaves USA, OSWEGO, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardback. Condición: New. NAMED A "BEST BUSINESS BOOK OF 2019" by strategy+business Annually, $4.6 trillion of merchandise is left in abandoned e-commerce shopping carts. Every year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy. Red tape and over-complicated licenses have contributed to China's GDP exceeding India's by $82 trillion over the span of just three decades.If you're a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of "friction," which he defines as the unnecessary expenditure of time, effort, or money in performing a task. In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you'll be able to establish positive habits and eliminate negative ones-all with the end result of building a company that's the envy of your industry. Friction takes you step-by-step through the process of:. Empowering frank conversations. Guiding individual and team behaviors. Getting ahead of friction . Optimizing the customer experience . Building a frictionless corporate cultureCombining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.If you're in a leadership position, now is the time to declare war on friction-before your competitors do. Stamp out ridiculous rules, pointless procedures, and meaningless meetings. Become a relentless advocate for the customer and for minimizing customer effort. Lubricate every point of friction and make your company run like a well-oiled machine. Friction provides the know-how you need to lead your company to industry dominance. Nº de ref. del artículo: LU-9781260135695
Cantidad disponible: Más de 20 disponibles
Imagen de archivo
FRICTION-The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Education, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
Nuevo
Tapa dura
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Calificación del vendedor: 5 de 5 estrellas
Condición: New. 2019. Hardcover. . . . . . Nº de ref. del artículo: V9781260135695
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FRICTION-The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Education, US, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
Nuevo
Tapa dura
Librería: Rarewaves USA United, OSWEGO, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardback. Condición: New. NAMED A "BEST BUSINESS BOOK OF 2019" by strategy+business Annually, $4.6 trillion of merchandise is left in abandoned e-commerce shopping carts. Every year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy. Red tape and over-complicated licenses have contributed to China's GDP exceeding India's by $82 trillion over the span of just three decades.If you're a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of "friction," which he defines as the unnecessary expenditure of time, effort, or money in performing a task. In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you'll be able to establish positive habits and eliminate negative ones-all with the end result of building a company that's the envy of your industry. Friction takes you step-by-step through the process of:. Empowering frank conversations. Guiding individual and team behaviors. Getting ahead of friction . Optimizing the customer experience . Building a frictionless corporate cultureCombining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.If you're in a leadership position, now is the time to declare war on friction-before your competitors do. Stamp out ridiculous rules, pointless procedures, and meaningless meetings. Become a relentless advocate for the customer and for minimizing customer effort. Lubricate every point of friction and make your company run like a well-oiled machine. Friction provides the know-how you need to lead your company to industry dominance. Nº de ref. del artículo: LU-9781260135695
Cantidad disponible: Más de 20 disponibles
Imagen del vendedor
FRICTION-The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw-Hill Education, US, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
Nuevo
Tapa dura
Librería: Rarewaves.com UK, London, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Hardback. Condición: New. NAMED A "BEST BUSINESS BOOK OF 2019" by strategy+business Annually, $4.6 trillion of merchandise is left in abandoned e-commerce shopping carts. Every year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy. Red tape and over-complicated licenses have contributed to China's GDP exceeding India's by $82 trillion over the span of just three decades.If you're a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of "friction," which he defines as the unnecessary expenditure of time, effort, or money in performing a task. In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you'll be able to establish positive habits and eliminate negative ones-all with the end result of building a company that's the envy of your industry. Friction takes you step-by-step through the process of:. Empowering frank conversations. Guiding individual and team behaviors. Getting ahead of friction . Optimizing the customer experience . Building a frictionless corporate cultureCombining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.If you're in a leadership position, now is the time to declare war on friction-before your competitors do. Stamp out ridiculous rules, pointless procedures, and meaningless meetings. Become a relentless advocate for the customer and for minimizing customer effort. Lubricate every point of friction and make your company run like a well-oiled machine. Friction provides the know-how you need to lead your company to industry dominance. Nº de ref. del artículo: LU-9781260135695
Cantidad disponible: Más de 20 disponibles
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Friction : The Untapped Force That Can Be Your Most Powerful Advantage
Publicado por
McGraw Hill, 2019
ISBN 10: 1260135691
ISBN 13: 9781260135695
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FRICTIONThe Untapped Force Tha
Publicado por
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ISBN 10: 1260135691
ISBN 13: 9781260135695
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Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00084633266
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