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Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations (Routledge International Business in Asia) - Tapa blanda

Libro 2 de 7: Routledge International Business in Asia

Haghirian, Parissa

 
9780415731492: Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations (Routledge International Business in Asia)

Sinopsis

This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. It argues that improving cross-cultural management in international business should focus less on upgrading technology, and more on the capabilities and beliefs of individual employees.

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Acerca del autor

Parissa Haghirian is Associate Professor of International Management at the Faculty of Liberal Arts at Sophia University in Tokyo, and adjunct professor at Temple University, Japan.  Her recent publications include Innovation and Change in Japanese Management and J-Management: Fresh Perspectives on the Japanese Firm in the 21st Century.

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