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Sinopsis
Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book "Lateral Thinking".
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A DELIBERATE, SYSTEMATIC APPROACH TO CREATIVITY ON DEMAND.
Cost-cutting, downsizing and quality have run their course. The great need now is for new ideas.
Since its first publication, 'Serious Creativity' has rapidly become the standard textbook on creativity on demand. Creativity is no longer a matter of old-fashioned brainstorming and hoping that ideas will somehow happen. There are now formal tools that can be used deliberately and systematically.
Edward de Bono, the originator of lateral thinking and widely acknowledged leading international authority in the field of creative thinking, writes with twenty-five years of experience and a long list of prominent clients behind him (Du Pont, Exxon, Shell, Ford, IBM, British Airways, Ciba Geigy, Citibank to name a few…).
By learning his methods of 'serious' creativity, which are now widely in use and have stood the test of time, 'conformists' can become more creative that 'the rebels'. Creativity need no longer be a mystery or a special gift – it is a skill that can be learned and applied.
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Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
Publicado por
HarperCollins, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Paperback
Librería: Reuseabook, Gloucester, GLOS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Aged book. Tanned pages and age spots, however, this will not interfere with reading. Damaged book. Slightly damaged in some way typically, a grazed corner or torn cover. Nº de ref. del artículo: CHL9600006
Cantidad disponible: 1 disponibles
Imagen de archivo
Serious Creativity. Using the Power of Lateral Thinking to Create New Ideas
Publicado por
HarperCollins, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Tapa blanda
Librería: medimops, Berlin, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Nº de ref. del artículo: M00006379583-G
Cantidad disponible: 1 disponibles
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Serious Creativity. Using the Power of Lateral Thinking to Create New Ideas
Publicado por
HarperCollins, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Tapa blanda
Librería: medimops, Berlin, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Nº de ref. del artículo: M00006379583-V
Cantidad disponible: 1 disponibles
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Serious Creativity: Using the power of Lateral Thinking to create new Ideas
Publicado por
HarperCollins, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Paperback
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.5. Nº de ref. del artículo: G0006379583I3N00
Cantidad disponible: 1 disponibles
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Serious Creativity: Using the power of Lateral Thinking to create new Ideas
Publicado por
HarperCollins, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Paperback
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.5. Nº de ref. del artículo: G0006379583I3N00
Cantidad disponible: 1 disponibles
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Serious Creativity
Publicado por
HarperCollins Publishers, United Kingdom, London, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book "Lateral Thinking". The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR001393843
Cantidad disponible: 4 disponibles
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Serious Creativity
Publicado por
HarperCollins Publishers Limited, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Tapa blanda
Original o primera edición
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. 1st. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: GRP10575098
Cantidad disponible: 1 disponibles
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Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
Librería: Bahamut Media, Reading, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 6545-9780006379584
Cantidad disponible: 5 disponibles
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Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9780006379584
Cantidad disponible: 5 disponibles
Imagen de archivo
Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas
Publicado por
HarperCollins, 1995
ISBN 10: 0006379583
ISBN 13: 9780006379584
Antiguo o usado
Paperback
Librería: Brit Books, Milton Keynes, Reino Unido
Calificación del vendedor: 4 de 5 estrellas
Paperback. Condición: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Nº de ref. del artículo: 2224888
Cantidad disponible: 3 disponibles