Writing for the Web : A Practical Guide
Jeney, Cynthia L.
ISBN 10: 0131192361 ISBN 13: 9780131192362
Editorial: Pearson Education, Limited, 2006
Usado
Encuadernación de tapa blanda
Librería:
Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Vendedor de AbeBooks desde 3 de agosto de 2006
Este artículo en concreto ya no está disponible.
Descripción
Descripción:
Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de ref. del artículo 8632317-6
Sinopsis:
For courses in Writing for the Web, Web Authoring, Introduction to Web Writing and Web Development.
Taking a rhetorical approach,Writing for the Web: A Practical Guide discusses how invention, arrangement, and purpose-driven content can make Web writers more authentic and effective. Written for a wide range of audiences, it introduces students to sound Web writing principles and discusses how technologies, interfaces, and data are impacted by the choices the writer makes. Exercises, assignments, and case scenarios encourage students to practice skills such as captioning photos, incorporating links and writing FAQ pages. Realistic projects help readers learn how to organize content, define writing purpose and craft clear messages that will be powerful enough to impact Web site visitors and their behavior.
Reseña del editor: For courses in Writing for the Web, Web Authoring, Introduction to Web Writing and Web Development. Taking a rhetorical approach,Writing for the Web: A Practical Guide discusses how invention, arrangement, and purpose-driven content can make Web writers more authentic and effective. Written for a wide range of audiences, it introduces students to sound Web writing principles and discusses how technologies, interfaces, and data are impacted by the choices the writer makes. Exercises, assignments, and case scenarios encourage students to practice skills such as captioning photos, incorporating links and writing FAQ pages. Realistic projects help readers learn how to organize content, define writing purpose and craft clear messages that will be powerful enough to impact Web site visitors and their behavior.
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Detalles bibliográficos
Título: Writing for the Web : A Practical Guide
Editorial: Pearson Education, Limited
Año de publicación: 2006
Encuadernación: Encuadernación de tapa blanda
Condición: Very Good
Edición: 1st Edition.