S.U.R.E. - Fire Direct Response Marketing : Managing Business-to-Business Sales Leads for Bottom-Line Success

Kern, Russell

ISBN 10: 0658006223 ISBN 13: 9780658006227

Editorial: McGraw-Hill Companies, The, 2001

Idioma: Ingl�s

Condici�n: Usado - Bueno Encuadernaci�n de tapa dura

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Condici�n: Usado - Bueno

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Descripci�n

Used book that is in excellent condition. May show signs of wear or have minor defects.

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Detalles bibliogr�ficos

T�tulo

S.U.R.E. - Fire Direct Response Marketing : Managing Business-to-Business Sales Leads for Bottom-Line Success

Editor

McGraw-Hill Companies, The

Fecha de publicaci�n

2001

Idioma

Ingl�s

ISBN 10

0658006223

ISBN 13

9780658006227

Encuadernaci�n

Encuadernaci�n de tapa dura

Edici�n

1st Edition.

Estado

Very Good

Cat�logos de vendedores

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Sinopsis

S.U.R.E.-Fire Direct Response Advertising delivers a proven, effective program for boosting business-to-business direct advertising response rates and converting sales leads into a steady stream of revenue. Readers are guided through the steps of the acclaimed S.U.R.E.-Fire program, which include strategic planning, marketing research, developing customer relationships, recognizing sales opportunities, and executing a sales lead campaign.

Acerca del autor

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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Descripci�n de la librer�a

Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.

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