A handsome first edition/first printing in Near Fine condition in alike dust jacket with light edgewear; The Power of Product Platforms: Building Value and Cost Leadership is a book that discusses the importance of product platforms and how to create value and cost leadership for your business. The book provides strategies and examples of how to create a successful product platform, as well as how to measure and evaluate the success of the platform.; 8vo; 267 pages.

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Detalles bibliogr�ficos

T�tulo

The Power of Product Platforms: Building Value and Cost Leadership - 1st Edition/1st Printing

Editor

The Free Press, New York

Fecha de publicaci�n

1997

Idioma

Ingl�s

ISBN 10

0684825805

ISBN 13

9780684825809

Encuadernaci�n

Hardcover

Edici�n

First Edition; First Printing.

Estado

Near Fine

Estado de la sobrecubierta

Near Fine

Cat�logos de vendedores

Collection Starter::Hundred Dollars or Less

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Sinopsis

Drawing on in-depth case examples from Black & Decker, Hewlett-Packard, and others, this guide demonstrates how to build entire families of products from a single "platform" of common product structures, technologies, and automated product processes. This guide explains how this strategy spearheads a more advanced, second-generation product platform.

Cr�ticas

Joel S. BirnbaumSenior Vice President or Research and Development, Hewlett-Packard ComapanyAn unusually clear assessment of the difficulties of product development at today's frenetic pace, where rapid changes in technology wreak havoc on companies who do not adjust rapidly to new customer needs and competitive threats. The authors provide a comprehensive and pragmatic prescription that will help both technologists and business people improve competitiveness.

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Descripci�n de la librer�a

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Informaci�n empresarial del vendedor

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