Union (Más de 370.000 resultados)

Paperback. Condición: Good.

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Paperback. Condición: Fair. One of the most exhilarating true adventures in history, the race into space was marked by courage, duplicity, political paranoia, astonishing technological feats, and unbelievable triumphs in the face of overwhelming adversity. It is the story of an unparalleled rivalry between superpowers and of the two remarkable men at the center of the conflict. On the American side was Wernher von Braun, the camera-friendly former Nazi scientist, who was granted hero status and almost unlimited resources by a government panicked at the thought of the Cold War enemy taking the lead. The Soviet program was headed by Sergei Korolev, a former political prisoner whose identity was a closely guarded state secret. Korolev was expected to--and did--work miracles on a shoestring budget, his cooperation assured through intimidation and threats of possible disgrace or death. These rivals were opposite in every way, save for one: each was obsessed with the idea of launching a man to the Moon. Deborah Cadbury's extraordinary history combines action and suspense with a moving portrayal of the space race's human dimension. Using source materials never before available, she tells a riveting story of the espionage, ambition, ingenuity, and passion behind humankind's mind-bending voyage beyond the bounds of Earth.…

Paperback. Condición: Good. This book is essential medicine for the pandemic of scientific illiteracy. The architects of the explosive growth of science-based technology must communicate as never before and there is now a lucid guide. --Leon Lederman, 1988 Nobel Prize in Physics This is an invaluable guide for scientists seeking to learn how to better communicate with--and through--the media. The book gives the kind of insight into new operations that will allow researchers to better understand the process of and to feel more comfortable talking with reporters. And the timing is just right--now more than ever we need an improved public understanding of science and the way it affects our lives. --Deborah Blum, 1992 Pulitzer-Prize winner for beat reporting on primate research. In this book, Richard Hayes and Daniel Grossman draw on their expertise in public relations and journalism to empower researchers in a variety of fields to spread their message on their own terms. The authors provide tips on how to translate abstract concepts into concrete metaphors, craft soundbites, and prepare for interviews. For those looking for a higher profile, the authors explain how to become a reporter's trusted source--the first card in the Rolodex--on controversial issues. A must-read for all scientists, this book shows how it IS possible for the discoveries that hibernate in lecture halls and academic journals to reach a broader audience in a way that is accurate and effective. Richard Hayes is media director of the Union of Concerned Scientists, an independent nonprofit alliance of more than 10,000 scientists and citizens. He lives in Arlington, Virginia. Daniel Grossman is a science journalist, radio and web producer, and educator who has covered the science beat for more than eighteen years. He lives in Watertown, Massachusetts.…

Paperback. Condición: Good. Unholy Union is a snapshot of rugby in the 21st century, and how rugby collided with the modern world.

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