Magic words de berger jonah (76 resultados)

Hardback. Condición: Good. A NEXT BIG IDEA CLUB ?MUST-READ?New York Times bestselling author Jonah Berger?s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.Almost everything we do involves words. Words are how we persuade, communicate, and connect, the foundation of all verbal influence. They?re how leaders lead, salespeople sell, and parents parent. They?re how teachers teach, policymakers govern, and doctors explain. Even our private thoughts rely on language.But certain words are more impactful than others. They?re better at changing minds, engaging audiences, and driving action. What are these magic words, and how can we take advantage of their power?In Magic Words, internationally bestselling author Jonah Berger gives you an inside look at the new science and psychology of language and how you can use it. Technological advances in machine learning, computational linguistics, and natural language processing, combined with the digitization of everything from cover letters to conversations, have yielded unprecedented insights.Learn the specific communication skills salespeople use to convince clients, lawyers use to persuade juries, and storytellers use to captivate audiences; how teachers get kids to help and service representatives increase customer satisfaction; how startup founders secure funding, musicians make hits, and psychologists identified a Shakespearean manuscript without ever reading a play.This nonfiction guide is designed for anyone who wants to increase their impact. It provides a powerful toolkit and actionable techniques that can lead to extraordinary results. Whether you?re trying to persuade a client, motivate a team, or get a whole organization to see things differently, this book will show you how to leverage the power of magic words.Based on years of behavioral science research, this book breaks down the toolkit you need: Activate Identity and Agency: Learn why using nouns is more persuasive than using verbs, and how a simple word shift can help you be more creative and achieve your goals.Convey Confidence: Discover the language of confidence that helps lawyers persuade juries and leaders inspire action, and learn when expressing doubt can actually be more effective.Ask the Right Questions: Understand the science of asking questions, why asking for advice makes you seem smarter, and how to deepen any social connection.Leverage Concreteness: See why concrete language gets startups funded, makes customers feel heard, and why talking about "fixing" a problem is better than "solving" it.Employ Emotion: Master the emotional language that builds hit podcasts and captivates any audience by learning what truly makes a good story.…

Condición: good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly. …

Hardcover. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Condición: good. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May include "From the library of" labels. Shrink wrap, dust covers, or boxed set case may be missing. Item may be missing bundled media.…

Condición: good. Signs of wear and consistent use.

Condición: acceptable. Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Item may be missing bundled media.

Condición: like_new. Fast Free Shipping â" Excellent condition book with clean cover and pages. Barely handled, with minimal wear. An outstanding copy, close to enjoy.

Hardback. Condición: Good. A NEXT BIG IDEA CLUB ?MUST-READ?New York Times bestselling author Jonah Berger?s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.Almost everything we do involves words. Words are how we persuade, communicate, and connect, the foundation of all verbal influence. They?re how leaders lead, salespeople sell, and parents parent. They?re how teachers teach, policymakers govern, and doctors explain. Even our private thoughts rely on language.But certain words are more impactful than others. They?re better at changing minds, engaging audiences, and driving action. What are these magic words, and how can we take advantage of their power?In Magic Words, internationally bestselling author Jonah Berger gives you an inside look at the new science and psychology of language and how you can use it. Technological advances in machine learning, computational linguistics, and natural language processing, combined with the digitization of everything from cover letters to conversations, have yielded unprecedented insights.Learn the specific communication skills salespeople use to convince clients, lawyers use to persuade juries, and storytellers use to captivate audiences; how teachers get kids to help and service representatives increase customer satisfaction; how startup founders secure funding, musicians make hits, and psychologists identified a Shakespearean manuscript without ever reading a play.This nonfiction guide is designed for anyone who wants to increase their impact. It provides a powerful toolkit and actionable techniques that can lead to extraordinary results. Whether you?re trying to persuade a client, motivate a team, or get a whole organization to see things differently, this book will show you how to leverage the power of magic words.Based on years of behavioral science research, this book breaks down the toolkit you need: Activate Identity and Agency: Learn why using nouns is more persuasive than using verbs, and how a simple word shift can help you be more creative and achieve your goals.Convey Confidence: Discover the language of confidence that helps lawyers persuade juries and leaders inspire action, and learn when expressing doubt can actually be more effective.Ask the Right Questions: Understand the science of asking questions, why asking for advice makes you seem smarter, and how to deepen any social connection.Leverage Concreteness: See why concrete language gets startups funded, makes customers feel heard, and why talking about "fixing" a problem is better than "solving" it.Employ Emotion: Master the emotional language that builds hit podcasts and captivates any audience by learning what truly makes a good story.…

Condición: very_good. Book has little sign of wear or use.

Condición: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail.…

Condición: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: very_good. This book is in Very Good condition. The cover and pages have minor shelf wear. Binding is tight and pages are intact.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condición: good.

hardcover. Condición: Good. DUST JACKET. Pages are crisp and clean, no marking. Cover is verygood. Binding is tight/good. ex-library book with normal library stamps & stickers.

Hardcover. Condición: New. Hardcover. Publisher overstock, may contain remainder mark on edge.

Hardcover. Condición: Used.

hardcover. Condición: Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Paperback. Condición: NEW. International Edition, Paperback, Brand New,ISBN and Cover image may differ but contents similar to U.S. Edition. We ship from multiple Locations including India, We ship to PO , APO and FPO adresses in U.S.A. Choose Expedited Shipping for FASTER DELIVERY.Customer Satisfaction Guaranteed.…

hardcover. Condición: Very Good. stated 1st edition/1st printing with full number line, hardcover with dust jacket, tight, pages clear and bright, cocked, shelf and edge wear, corners bumped, remainder mark, packaged in cardboard box for shipment.

Condición: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.…

hardcover. Condición: New. Brand new.

paperback. Condición: Very Good.