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Librería: liu xing, Nanjing, JS, China
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Añadir al carritopaperback. Condición: New. Language:Chinese.Pub Date: 2014-10-01 Pages: 237 Publisher: Economic Science Press Marketing dynamic capabilities as a theory in a dynamic marketing environment came into being. has become a hot issue many scholars of strategic management and marketing scholars of common concern. Marketing dynamic capabilities theory explains how companies so as to enhance business efficiency of the reaction of the market in a dynamic marketing environment through rapid response business process issues. Young.