9789063699703 - Emotions by Design: Using the Science of Emotions to Create Beloved Products and Services de Desmet, Pieter; Fokkinga, Steven (27 resultados)

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Paperback. Condición: New. Why do some products become beloved while others are quickly forgotten? Design profoundly shapes our lives, often in unnoticed but significant ways. Every design-from simple everyday products to complex systems and services-elicits emotions that influence our decisions, behavior, and well-being. Yet, the emotional dimension of design remains underexplored, leaving a wealth of opportunities untapped. This book addresses this gap, revealing how designers can harness emotions to create products and services that users genuinely love and can't live without. Targeted at designers, marketing and innovation professionals, and students, the book offers practical tools and methods to integrate emotional insights into the design process. Readers will learn to navigate the fundamental human needs, choose the right emotion to spark behavior, create emotion blueprints, and resolve need clashes. Through real-world case studies, foundational research, and hands-on exercises, it equips readers to move beyond functionality and aesthetics, creating designs that resonate deeply with users. With over 30 years of combined expertise in design, emotion research, and consultancy with global brands, the authors provide a comprehensive framework grounded in scientific theories and practical applications. The book stands out by using the science of emotion to connect practical design considerations to humanistic principles.

Paperback. Condición: new. Paperback. Why do some products become beloved while others are quickly forgotten? Design profoundly shapes our lives, often in unnoticed but significant ways. Every design-from simple everyday products to complex systems and services-elicits emotions that influence our decisions, behavior, and well-being. Yet, the emotional dimension of design remains underexplored, leaving a wealth of opportunities untapped. This book addresses this gap, revealing how designers can harness emotions to create products and services that users genuinely love and can't live without. Targeted at designers, marketing & innovation professionals, and students, the book offers practical tools and methods to integrate emotional insights into the design process. Readers will learn to navigate the fundamental human needs, choose the right emotion to spark behavior, create emotion blueprints, and resolve need clashes. Through real-world case studies, foundational research, and hands-on exercises, it equips readers to move beyond functionality and aesthetics, creating designs that resonate deeply with users. With over 30 years of combined expertise in design, emotion research, and consultancy with global brands, the authors provide a comprehensive framework grounded in scientific theories and practical applications. The book stands out by using the science of emotion to connect practical design considerations to humanistic principles. Design without emotion falls flat. This book shows how to harness emotion to create products that connect, engage, and make a lasting impact. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

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paperback. Condición: New.

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Paperback. Condición: Brand New. 276 pages. 9.45x6.69x1.18 inches. In Stock.

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Condición: As New. Unread book in perfect condition.

Condición: New.

Taschenbuch. Condición: Neu. Neuware -Design without emotion falls flat. While design shapes how we live and feel, its emotionalimpact is still too often ignored.This book changes that. It shows how emotion can be a deliberate, powerful tool forcreating products and services that truly connect. Aimed at designers, marketersinnovators, and students, it offers clear methods to identify emotional needs, trigger theright emotions, and resolve tensions between them.With real-world cases, scientific insights, and hands-on tools, it helps you design not just forfunction or beauty, but for real human impact and competitive advantage. 276 pp. Englisch.

Taschenbuch. Condición: Neu. Neuware -Design without emotion falls flat. While design shapes how we live and feel, its emotionalimpact is still too often ignored.This book changes that. It shows how emotion can be a deliberate, powerful tool forcreating products and services that truly connect. Aimed at designers, marketersinnovators, and students, it offers clear methods to identify emotional needs, trigger theright emotions, and resolve tensions between them.With real-world cases, scientific insights, and hands-on tools, it helps you design not just forfunction or beauty, but for real human impact and competitive advantage. 276 pp. Englisch.

Condición: New.

Taschenbuch. Condición: Neu. Neuware -Design without emotion falls flat. While design shapes how we live and feel, its emotionalimpact is still too often ignored.This book changes that. It shows how emotion can be a deliberate, powerful tool forcreating products and services that truly connect. Aimed at designers, marketersinnovators, and students, it offers clear methods to identify emotional needs, trigger theright emotions, and resolve tensions between them.With real-world cases, scientific insights, and hands-on tools, it helps you design not just forfunction or beauty, but for real human impact and competitive advantage.

Condición: New. 2025. 1st Edition. paperback. . . . . . Books ship from the US and Ireland.

Condición: New. 2025. 1st Edition. paperback. . . . . .

Paperback. Condición: new. Paperback. Why do some products become beloved while others are quickly forgotten? Design profoundly shapes our lives, often in unnoticed but significant ways. Every design-from simple everyday products to complex systems and services-elicits emotions that influence our decisions, behavior, and well-being. Yet, the emotional dimension of design remains underexplored, leaving a wealth of opportunities untapped. This book addresses this gap, revealing how designers can harness emotions to create products and services that users genuinely love and can't live without. Targeted at designers, marketing & innovation professionals, and students, the book offers practical tools and methods to integrate emotional insights into the design process. Readers will learn to navigate the fundamental human needs, choose the right emotion to spark behavior, create emotion blueprints, and resolve need clashes. Through real-world case studies, foundational research, and hands-on exercises, it equips readers to move beyond functionality and aesthetics, creating designs that resonate deeply with users. With over 30 years of combined expertise in design, emotion research, and consultancy with global brands, the authors provide a comprehensive framework grounded in scientific theories and practical applications. The book stands out by using the science of emotion to connect practical design considerations to humanistic principles. Design without emotion falls flat. This book shows how to harness emotion to create products that connect, engage, and make a lasting impact. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Condición: NEW.

Paperback. Condición: new. Paperback. Why do some products become beloved while others are quickly forgotten? Design profoundly shapes our lives, often in unnoticed but significant ways. Every design-from simple everyday products to complex systems and services-elicits emotions that influence our decisions, behavior, and well-being. Yet, the emotional dimension of design remains underexplored, leaving a wealth of opportunities untapped. This book addresses this gap, revealing how designers can harness emotions to create products and services that users genuinely love and can't live without. Targeted at designers, marketing & innovation professionals, and students, the book offers practical tools and methods to integrate emotional insights into the design process. Readers will learn to navigate the fundamental human needs, choose the right emotion to spark behavior, create emotion blueprints, and resolve need clashes. Through real-world case studies, foundational research, and hands-on exercises, it equips readers to move beyond functionality and aesthetics, creating designs that resonate deeply with users. With over 30 years of combined expertise in design, emotion research, and consultancy with global brands, the authors provide a comprehensive framework grounded in scientific theories and practical applications. The book stands out by using the science of emotion to connect practical design considerations to humanistic principles. Design without emotion falls flat. This book shows how to harness emotion to create products that connect, engage, and make a lasting impact. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Condición: New.

Taschenbuch. Condición: Neu. Neuware -Design without emotion falls flat. While design shapes how we live and feel, its emotionalimpact is still too often ignored.This book changes that. It shows how emotion can be a deliberate, powerful tool forcreating products and services that truly connect. Aimed at designers, marketersinnovators, and students, it offers clear methods to identify emotional needs, trigger theright emotions, and resolve tensions between them.With real-world cases, scientific insights, and hands-on tools, it helps you design not just forfunction or beauty, but for real human impact and competitive advantage.BIS Publishers bv, Postjesweg 1, 1057 DT Amsterdam 276 pp. Englisch.

Taschenbuch. Condición: Neu. Neuware - Why do some products become beloved while others are quickly forgotten Design profoundly shapes our lives, often in unnoticed but significant ways. Every design-from simple everyday products to complex systems and services-elicits emotions that influence our decisions, behavior, and well-being. Yet, the emotional dimension of design remains underexplored, leaving a wealth of opportunities untapped. This book addresses this gap, revealing how designers can harness emotions to create products and services that users genuinely love and can't live without.

Paperback. Condición: New. Why do some products become beloved while others are quickly forgotten? Design profoundly shapes our lives, often in unnoticed but significant ways. Every design-from simple everyday products to complex systems and services-elicits emotions that influence our decisions, behavior, and well-being. Yet, the emotional dimension of design remains underexplored, leaving a wealth of opportunities untapped. This book addresses this gap, revealing how designers can harness emotions to create products and services that users genuinely love and can't live without. Targeted at designers, marketing and innovation professionals, and students, the book offers practical tools and methods to integrate emotional insights into the design process. Readers will learn to navigate the fundamental human needs, choose the right emotion to spark behavior, create emotion blueprints, and resolve need clashes. Through real-world case studies, foundational research, and hands-on exercises, it equips readers to move beyond functionality and aesthetics, creating designs that resonate deeply with users. With over 30 years of combined expertise in design, emotion research, and consultancy with global brands, the authors provide a comprehensive framework grounded in scientific theories and practical applications. The book stands out by using the science of emotion to connect practical design considerations to humanistic principles.

Taschenbuch. Condición: Neu. Emotions by Design | Using the Science of Emotions to Create Beloved Products and Services | Pieter Desmet (u. a.) | Taschenbuch | 276 S. | Englisch | 2026 | BIS Publishers | EAN 9789063699703 | Verantwortliche Person für die EU: BIS Publishers, Timorplein 46, 1094 CC AMSTERDAM, NIEDERLANDE, bis[at]bispublishers[dot]com | Anbieter: preigu.