Isbn: 9787519613686 - 消费心理学：案例与实务 (1 resultados)

paperback. Condición: New. Paperback. Pub Date: 2024-02 Pages: 213 Language: Chinese Publisher: Economic Daily Press This book studies the internal relationship between individual feelings. perceptions. emotions. will. needs. motivations. attitudes. self-concepts. lifestyles. and personality psychological characteristics and consumer psychology. analyzes the formation and behavioral performance of consumer psychology under the influence of social. cultural and marketing factors. and studies the formation mechanism from.…