ISBN: 9787302244820 - 【按需印刷】-中国市场服装品牌价值研究三——渠道通路新格局 (1 resultados)

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  • Editorial: China Press, 2012

    7302244820 / 9787302244820

    • Tapa blanda

    Librería: liu xing, Nanjing, JS, Chinaliu xing

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 55,93

    Envío por EUR 16,05 
    Se envía de China a Estados Unidos de America

    Cantidad disponible: 1 disponible

    paperback. Condición: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback Pages Number: 206 a series of results as the evaluation of the Chinese market. brand value. brand value of the Chinese clothing market: a new pattern of channel access the main outlines and describes the painting apparel consumer market and the development of clothing pathway described on the basis of changes in the purpose and implementation of the Chinese market. brand value evaluation. interview with the experts of the six cities and 97 clothing circulation. access to experts on 153 clothing brand channel evaluation data. and in accordance with this data. 153 channels of the clothing brand index. Channel index by prompt known index. mass index. cost index. personality index. the association index. leadership index of six indicators. In order to book the actual guiding role. the main points to several levels of deconstruction of 153 channels of the clothing brand index. and finally pointed out the problems and shortcomings of the channel index of the Chinese market clothing brand value evaluation. the Chinese market clothing retail channel development and change is predicted.Four Satisfaction guaranteed,or money back.…