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New Product Management (12th Edition)(Chinese Edition)
[ MEI ] C. MO ER· KE LAO FU DE ( C.Merle Crawford ) DENG . LIU LI YI
Idioma: Inglés
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Librería: liu xing, Nanjing, JS, Chinaliu xing
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 143,46
Envío por EUR 15,73Se envía de China a Estados Unidos de AmericaCantidad disponible: 3 disponibles
paperback. Condición: New. Paperback.Pub Date:2024-02 Pages:353 Language:Chinese Publisher:Electronic Industry Press Professor Crawford's New Product Management is an internationally recognized model of product development and marketing textbooks. It is also an influential book in the field of new product management that discuss…es the role of marketing and new product development. The book has been reprinted 11 times. It takes the business process of new product development as the main line. introduces the activities o.