9787115574237 - 消费者心理与行为:微课版 (1 resultados)
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Librería: liu xing, Nanjing, JS, Chinaliu xing
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EUR 77,93
Envío por EUR 15,54Se envía de China a Estados Unidos de AmericaCantidad disponible: 3 disponibles
paperback. Condición: New. Paperback. Pub Date: 2022-01-01 Pages: 215 Language: Chinese Publisher: People's Posts and Telecommunications Press The influence of psychological factors such as consumer feeling. perception. temperament. personality. and self-concept on consumers; the relationship between environmental factors such a…s culture. subculture. customs. popularity. social class. role. and family. and consumers; products. brands. and packaging The effect of marketing factors such as price. sales terminal and promo.
