ISBN: 9787113306946 - 整合营销业务流程再造 (1 resultados)

paperback. Condición: New. Language:Chinese.Paperback. Pub Date: 2024-03 Publisher: China Railway Publishing House This book explains the reengineering of the integrated marketing business process in detail according to the Five-step Method of Business Process Reengineering. This method has been successfully applied in many domestic enterprises and has achieved excellent practical results. The book is divided into three parts and nine chapters. The first part explains the basic concepts of integrated marketing business.…