Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 61,09
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.
Librería: Chiron Media, Wallingford, Reino Unido
EUR 57,56
Cantidad disponible: 10 disponibles
Añadir al carritoPaperback. Condición: New.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 84,45
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. pp. 425.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 81,73
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. reprint edition. 405 pages. 9.25x6.10x1.10 inches. In Stock.
Idioma: Inglés
Publicado por Springer International Publishing, 2016
ISBN 10: 3319367692 ISBN 13: 9783319367699
Librería: moluna, Greven, Alemania
EUR 47,23
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Springer International Publishing, Springer International Publishing, 2016
ISBN 10: 3319367692 ISBN 13: 9783319367699
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 53,49
Cantidad disponible: 1 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - This bookcombines scientific research andprofessional insightsonbrand and marketing strategy developmentin major emerging growth markets. It presentsa detailed outline of the Brazil, Russia, India and China (BRIC) marketsto understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'.The authorreveals the importance of market-driven positioning that uses local differences and consumer preferences as opportunities without contradicting a corporation's global positioning. Professionals in international marketing and business strategists will find the hands-on guidance to 25 new success strategiesparticularly useful. This book is also amust-read for people dealing with branding and marketing in a 'glocalized' world.
Librería: preigu, Osnabrück, Alemania
EUR 50,40
Cantidad disponible: 5 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Brand Building and Marketing in Key Emerging Markets | A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil | Niklas Schaffmeister | Taschenbuch | Management for Professionals | xx | Englisch | 2016 | Springer | EAN 9783319367699 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Idioma: Inglés
Publicado por Springer International Publishing Aug 2016, 2016
ISBN 10: 3319367692 ISBN 13: 9783319367699
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
EUR 53,49
Cantidad disponible: 2 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This bookcombines scientific research andprofessional insightsonbrand and marketing strategy developmentin major emerging growth markets. It presentsa detailed outline of the Brazil, Russia, India and China (BRIC) marketsto understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'.The authorreveals the importance of market-driven positioning that uses local differences and consumer preferences as opportunities without contradicting a corporation's global positioning. Professionals in international marketing and business strategists will find the hands-on guidance to 25 new success strategiesparticularly useful. This book is also amust-read for people dealing with branding and marketing in a 'glocalized' world. 428 pp. Englisch.
Librería: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 46,22
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: new. Questo è un articolo print on demand.
Librería: Majestic Books, Hounslow, Reino Unido
EUR 84,92
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. Print on Demand pp. 425.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 83,71
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. PRINT ON DEMAND pp. 425.
Idioma: Inglés
Publicado por Springer, Springer Aug 2016, 2016
ISBN 10: 3319367692 ISBN 13: 9783319367699
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemania
EUR 53,49
Cantidad disponible: 1 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'. The author reveals the importance of market-driven positioning that uses local differences and consumer preferences as opportunities without contradicting a corporation's global positioning. Professionals in international marketing and business strategists will find the hands-on guidance to 25 new success strategies particularly useful. This book is also a must-read for people dealing with branding and marketing in a 'glocalized' world.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 428 pp. Englisch.