9781398623811 - Event Planning and Management: Principles, Planning and Practice de Dowson, Ruth; Albert, Bernadette; Lomax, Dan (15 resultados)

Condición: New.

Condición: new.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condición: new. Paperback. This textbook provides step-by-step guidance for planning, designing and delivering successful events. Written by authors with extensive industry experience of working on a wide spectrum of events, Event Planning and Management provides a model for a clear and comprehensive model for event planning. This textbook looks at how to: - Research, develop and plan, including selecting a venue - Market and promote for the target audience - Manage on-site on the day - Measure the success of an event and plan for the future This updated fourth edition of Event Planning and Management provides new information and perspectives on contemporary issues impacting events including health and safety measures, contracts and legal processes, sustainability and equity, diversity and inclusion (EDI). With in-text learning features such as tips from event managers, checklists for planning, managing and evaluating events, and adaptable templates from real-life event planners, this textbook will equip students with the tools to plan and deliver successful events. Real-world examples and practitioner interviews are included from a variety of global events, such as Bradford UK City of Culture, Notting Hill Carnival and the US events tech company Mixhalo. Event Planning and Management is an indispensable resource for students studying Events Management, as well as early-stage practitioners and aspiring events managers. Plan and deliver successful events with this practical textbook of essential theory and practice for students studying event planning and management. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Condición: New.

Condición: New.

paperback. Condición: New.

Paperback. Condición: Brand New. 4th edition. 352 pages. 9.45x6.69x9.45 inches. In Stock.

Condición: New.

Paperback / softback. Condición: New. New copy - Usually dispatched within 3 working days.

Paperback. Condición: Brand New. 4th edition. 352 pages. 9.45x6.69x9.45 inches. In Stock.

Condición: NEW.

Paperback. Condición: new. Paperback. This textbook provides step-by-step guidance for planning, designing and delivering successful events. Written by authors with extensive industry experience of working on a wide spectrum of events, Event Planning and Management provides a model for a clear and comprehensive model for event planning. This textbook looks at how to: - Research, develop and plan, including selecting a venue - Market and promote for the target audience - Manage on-site on the day - Measure the success of an event and plan for the future This updated fourth edition of Event Planning and Management provides new information and perspectives on contemporary issues impacting events including health and safety measures, contracts and legal processes, sustainability and equity, diversity and inclusion (EDI). With in-text learning features such as tips from event managers, checklists for planning, managing and evaluating events, and adaptable templates from real-life event planners, this textbook will equip students with the tools to plan and deliver successful events. Real-world examples and practitioner interviews are included from a variety of global events, such as Bradford UK City of Culture, Notting Hill Carnival and the US events tech company Mixhalo. Event Planning and Management is an indispensable resource for students studying Events Management, as well as early-stage practitioners and aspiring events managers. Plan and deliver successful events with this practical textbook of essential theory and practice for students studying event planning and management. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Taschenbuch. Condición: Neu. Neuware - The definitive textbook for planning, managing and delivering successful events in a dynamic industry.Event Planning and Management by Ruth Dowson, Bernadette Albert and Dan Lomax is a comprehensive guide designed for undergraduate and postgraduate students studying event management, event planning or public relations, as well as for early-stage practitioners preparing to deliver professional events. Now in its fully updated fourth edition, it provides clear, step-by-step guidance that aligns with core learning outcomes in event operations, marketing and strategic management modules.Through a structured exploration of the event lifecycle, this textbook shows how to research, design and plan events that meet audience and stakeholder objectives. Students will learn how to select venues, manage budgets, create promotional strategies and handle on-site delivery and evaluation. The fourth edition introduces new content on contemporary issues including health and safety regulations, contracts and legal compliance and sustainable event practices that reflect today's ethical and environmental priorities.Learning is supported throughout by:'Event hacks' offering expert insights from experienced event managersPractical checklists for planning, managing and evaluating eventsAdaptable templates drawn from real-world professional practiceCritical reflection questions to reinforce analytical and strategic thinkingWhether preparing for a degree in event management or building a professional career in the industry, Event Planning and Management equips students and practitioners with the confidence, tools and practical know-how to design and deliver events from concept to completion.

Paperback. Condición: new. Paperback. This textbook provides step-by-step guidance for planning, designing and delivering successful events. Written by authors with extensive industry experience of working on a wide spectrum of events, Event Planning and Management provides a model for a clear and comprehensive model for event planning. This textbook looks at how to: - Research, develop and plan, including selecting a venue - Market and promote for the target audience - Manage on-site on the day - Measure the success of an event and plan for the future This updated fourth edition of Event Planning and Management provides new information and perspectives on contemporary issues impacting events including health and safety measures, contracts and legal processes, sustainability and equity, diversity and inclusion (EDI). With in-text learning features such as tips from event managers, checklists for planning, managing and evaluating events, and adaptable templates from real-life event planners, this textbook will equip students with the tools to plan and deliver successful events. Real-world examples and practitioner interviews are included from a variety of global events, such as Bradford UK City of Culture, Notting Hill Carnival and the US events tech company Mixhalo. Event Planning and Management is an indispensable resource for students studying Events Management, as well as early-stage practitioners and aspiring events managers. Plan and deliver successful events with this practical textbook of essential theory and practice for students studying event planning and management. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.