ISBN: 9781333795498 - differential effects on response bias of computer vs. conventional administration of a social science questionnaire: a laboratory experiment (classic reprint) (3 resultados)

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condición: New. Print on Demand. This book presents fascinating insights into the influence of computers on data gathering in social science research. The author, a leading expert in the field, conducted an experiment comparing conventional pencil-and-paper questionnaires with those administered via computer. The study revealed that computer-administered questionnaires elicited more honest and candid responses from participants, especially when the questions were personal or sensitive. This is due to the perceived increased privacy, anonymity, and confidentiality that computers offer. The book explores the implications of these findings for social scientists and discusses how computers can be used to reduce response bias, leading to more accurate and reliable data. It highlights the evolving role of computers in social science research, from mere data-processing tools to active instruments for gathering sensitive information. The findings presented in this book challenge traditional methods of data collection and shed light on the importance of creating an environment that fosters honesty and candor in social science research. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.…