ISBN: 9781332284375 - a test of a methodology to rank quality of technology in medical equipment: december, 1984 (classic reprint) (4 resultados)

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condición: New. Print on Demand. This book's meticulously researched study investigates the significance of technological advancement in various industries, particularly focusing on the medical equipment sector, and specifically on ultrasound technology. It examines the difficulties in objectively assessing the quality of ultrasound equipment and proposes a methodology to rate technological superiority based on expert consensus. The study's findings challenge conventional wisdom, demonstrating that while image quality is a major concern for manufacturers, it is often not a key factor in consumer purchasing decisions. The author argues that this discrepancy may be due to the complexity of the technology and the difficulty in assessing its quality without extensive experience. The book concludes that technological superiority may not always translate to market success, highlighting the importance of understanding consumer perceptions and decision-making processes in product development and marketing strategies. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.…

Condición: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.