Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Condición: Acceptable. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Publicado por Wiley & Sons, Incorporated, John, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Condición: Good. Used book that is in clean, average condition without any missing pages.
Publicado por Wiley & Sons, Incorporated, John, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Condición: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Hardcover. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.96.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: ThriftBooks-Reno, Reno, NV, Estados Unidos de America
Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.96.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Hardcover. Condición: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 0.96.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: ThriftBooks-Phoenix, Phoenix, AZ, Estados Unidos de America
Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.96.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.96.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Hardcover. Condición: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.96.
Publicado por Wiley (edition 1), 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: BooksRun, Philadelphia, PA, Estados Unidos de America
Hardcover. Condición: Good. 1. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Paperback. Condición: Fine.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Textbooks_Source, Columbia, MO, Estados Unidos de America
Original o primera edición
Hardcover. Condición: Good. 1st Edition. Ships same day or next business day! UPS shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker and some writing and/or highlighting. Used books may not include working access code. Used books will not include dust jackets.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Condición: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Books Unplugged, Amherst, NY, Estados Unidos de America
Condición: Good. Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within 0.9.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Lakeside Books, Benton Harbor, MI, Estados Unidos de America
Condición: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Condición: New.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Condición: As New. Unread book in perfect condition.
Publicado por Wiley 4/25/2016, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: BargainBookStores, Grand Rapids, MI, Estados Unidos de America
Hardback or Cased Book. Condición: New. Experiential Marketing: Secrets, Strategies, and Success Stories from the World's Greatest Brands 0.8. Book.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: GridFreed, North Las Vegas, NV, Estados Unidos de America
hardcover. Condición: New. In shrink wrap. Looks like an interesting title!.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Lucky's Textbooks, Dallas, TX, Estados Unidos de America
Condición: New.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Griffin Books, Stamford, CT, Estados Unidos de America
hardcover. Condición: Like New. First edition, first printing. Signed by both authors on the flyleaf, looks brand new and unread. Please email for photos. Larger books or sets may require additional shipping charges. Books sent via US Postal.
Publicado por John Wiley & Sons Inc, New York, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Grand Eagle Retail, Wilmington, DE, Estados Unidos de America
Hardcover. Condición: new. Hardcover. The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. To connect with a new generation of customers, companies must embrace and deploy a new marketing mix, powered by a more effective discipline: experiences. Experiential marketing, the use of live, face-to-face engagements to connect with audiences, create relationships and drive brand affinity, has become the fastest-growing form of marketing in the world as the very companies that built their brands on the old Madison Avenue approachincluding Coca-Cola, Nike, Microsoft, American Express and othersopen the next chapter of marketing. . . as experiential brands. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands spanning a decade, global experiential marketing experts Kerry Smith and Dan Hanover present the most in-depth book ever written on how companies are using experiences as the anchor of reinvented marketing mixes. Youll learn: The history and fundamental principles of experiential marketingHow top brands have reset marketing mixes as experience-driven portfoliosThe anatomy of a brand experienceThe psychology of engagement and experience designThe 10 habits of highly experiential brandsHow to measure the impact of experiential marketingHow to combine digital and social media in an experiential strategyThe experiential marketing vocabularyHow to begin converting to experiential marketing Marketers still torn between outdated marketing models and the need to reinvent how they market in todays customer-controlled economy will find the clarity they need to refine their marketing strategies, get a roadmap for putting their brands on a winning path, and walk away inspired to transition into experiential brands. The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: booksXpress, Bayonne, NJ, Estados Unidos de America
Hardcover. Condición: new. This item is printed on demand.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Wizard Books, Long Beach, CA, Estados Unidos de America
Hardcover. Condición: new. New.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Front Cover Books, Denver, CO, Estados Unidos de America
Condición: new.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: GoldenDragon, Houston, TX, Estados Unidos de America
Hardcover. Condición: new. Buy for Great customer experience.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Brook Bookstore, Milano, MI, Italia
Condición: new.
Publicado por Wiley, 2016
ISBN 10: 1119145872 ISBN 13: 9781119145875
Librería: Big Bill's Books, Wimberley, TX, Estados Unidos de America
Hardcover. Condición: new. Brand New Copy.