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Publicado por Taylor & Francis Ltd, London, 2026
ISBN 10: 1032963468 ISBN 13: 9781032963464
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Añadir al carritoPaperback. Condición: new. Paperback. This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.This book guides readers through five core sections that examine the essential properties and components of attitudes, key theoretical frameworks explaining attitude formation and change, methodologies for measuring and assessing attitudes, real-world applications across diverse domains, and cutting-edge research and emerging trends. It looks at how attitude theory can be applied to health behaviours, political decision-making, marketing strategies, and environmental sustainability initiatives. This book also presents valuable insights into recognising and defending against manipulative persuasion techniques, from propaganda to deception in the marketplace.By highlighting the profound influence attitudes exert on human behaviour, this book serves as essential reading for students of social psychology, applied psychology, sociology, political science, communication, marketing, and management. It will also be of interest to anyone interested in knowing more about the psychology behind persuasion and attitudes. This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Publicado por Taylor & Francis Ltd, London, 2026
ISBN 10: 1032963468 ISBN 13: 9781032963464
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Añadir al carritoPaperback. Condición: new. Paperback. This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.This book guides readers through five core sections that examine the essential properties and components of attitudes, key theoretical frameworks explaining attitude formation and change, methodologies for measuring and assessing attitudes, real-world applications across diverse domains, and cutting-edge research and emerging trends. It looks at how attitude theory can be applied to health behaviours, political decision-making, marketing strategies, and environmental sustainability initiatives. This book also presents valuable insights into recognising and defending against manipulative persuasion techniques, from propaganda to deception in the marketplace.By highlighting the profound influence attitudes exert on human behaviour, this book serves as essential reading for students of social psychology, applied psychology, sociology, political science, communication, marketing, and management. It will also be of interest to anyone interested in knowing more about the psychology behind persuasion and attitudes. This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
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Añadir al carritoCondición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Wojciech Cwalina is Professor and Head of the Department of Social Psychology at the Maria Curie-Sklodowska University in Lublin, Poland.Pawel Koniak is an Assistant Professor at the Department of Social Psychology, Maria Curie-Sklod.
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Publicado por Taylor & Francis Ltd, London, 2026
ISBN 10: 1032963468 ISBN 13: 9781032963464
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Añadir al carritoPaperback. Condición: new. Paperback. This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.This book guides readers through five core sections that examine the essential properties and components of attitudes, key theoretical frameworks explaining attitude formation and change, methodologies for measuring and assessing attitudes, real-world applications across diverse domains, and cutting-edge research and emerging trends. It looks at how attitude theory can be applied to health behaviours, political decision-making, marketing strategies, and environmental sustainability initiatives. This book also presents valuable insights into recognising and defending against manipulative persuasion techniques, from propaganda to deception in the marketplace.By highlighting the profound influence attitudes exert on human behaviour, this book serves as essential reading for students of social psychology, applied psychology, sociology, political science, communication, marketing, and management. It will also be of interest to anyone interested in knowing more about the psychology behind persuasion and attitudes. This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Añadir al carritoTaschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.
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Añadir al carritoTaschenbuch. Condición: Neu. Key Topics in Attitudes and Persuasion | Wojciech Cwalina (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2026 | Routledge | EAN 9781032963464 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.