9781032331836 - Strategic Management for Tourism, Hospitality and Events de Evans, Nigel G. (28 resultados)

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Paperback. Condición: new. Paperback. Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.This fourth edition has been fully revised and updated to reflect the major changes in strategic direction for these industries due to the most significant global crisis ever, as well as significant technology advances and issues related to sustainability.New features and topics in this fourth edition include:New international tourism, hospitality and events case studies from both SMEs and large-scale businesses are integrated throughout to show applications of strategic management theory. New Technology Focus short cases are included, as well as longer combined sector case studies on topics such as COVID-19 impactsA new chapter on sustainability and corporate social responsibility explores how the principles of sustainability can be incorporated into the strategy of tourism, hospitality and events organizationsTechnology is integrated into all chapters, looking at big data, artificial intelligence, the external political environment, social media and e-marketing, absorptive capacity and innovationImpacts and implications of COVID-19 are discussed, considering industry responses, financial implications and future emergent strategiesA contemporary view incorporates the broad range of academic literature and industry developments that have emerged in recent years and provides a particular focus on smaller organizations, recognizing their key roleWeb support for tutors and students provides explanations and guidelines for instructors on how to use the textbook and case studies, additional exercises and video links for studentsThis book is written in an accessible and engaging style and structured logically, with useful features throughout to aid students learning and understanding. It is an essential resource for tourism, hospitality and events students. Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

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Condición: New. 2024. 4th Edition. paperback. . . . . .

Paperback. Condición: new. Paperback. Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.This fourth edition has been fully revised and updated to reflect the major changes in strategic direction for these industries due to the most significant global crisis ever, as well as significant technology advances and issues related to sustainability.New features and topics in this fourth edition include:New international tourism, hospitality and events case studies from both SMEs and large-scale businesses are integrated throughout to show applications of strategic management theory. New Technology Focus short cases are included, as well as longer combined sector case studies on topics such as COVID-19 impactsA new chapter on sustainability and corporate social responsibility explores how the principles of sustainability can be incorporated into the strategy of tourism, hospitality and events organizationsTechnology is integrated into all chapters, looking at big data, artificial intelligence, the external political environment, social media and e-marketing, absorptive capacity and innovationImpacts and implications of COVID-19 are discussed, considering industry responses, financial implications and future emergent strategiesA contemporary view incorporates the broad range of academic literature and industry developments that have emerged in recent years and provides a particular focus on smaller organizations, recognizing their key roleWeb support for tutors and students provides explanations and guidelines for instructors on how to use the textbook and case studies, additional exercises and video links for studentsThis book is written in an accessible and engaging style and structured logically, with useful features throughout to aid students learning and understanding. It is an essential resource for tourism, hospitality and events students. Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Condición: Brand New. 4th edition. 776 pages. 10.00x7.00x1.50 inches. In Stock.

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Paperback. Condición: New. Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.This fourth edition has been fully revised and updated to reflect the major changes in strategic direction for these industries due to the most significant global crisis ever, as well as significant technology advances and issues related to sustainability.New features and topics in this fourth edition include:New international tourism, hospitality and events case studies from both SMEs and large-scale businesses are integrated throughout to show applications of strategic management theory. New Technology Focus short cases are included, as well as longer combined sector case studies on topics such as COVID-19 impactsA new chapter on sustainability and corporate social responsibility explores how the principles of sustainability can be incorporated into the strategy of tourism, hospitality and events organizationsTechnology is integrated into all chapters, looking at big data, artificial intelligence, the external political environment, social media and e-marketing, absorptive capacity and innovationImpacts and implications of COVID-19 are discussed, considering industry responses, financial implications and future emergent strategiesA contemporary view incorporates the broad range of academic literature and industry developments that have emerged in recent years and provides a particular focus on smaller organizations, recognizing their key roleWeb support for tutors and students provides explanations and guidelines for instructors on how to use the textbook and case studies, additional exercises and video links for studentsThis book is written in an accessible and engaging style and structured logically, with useful features throughout to aid students' learning and understanding. It is an essential resource for tourism, hospitality and events students.

Condición: New. 2024. 4th Edition. paperback. . . . . . Books ship from the US and Ireland.

Condición: New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 6-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.

Condición: New. Nigel Evans taught strategy and tourism management for many years in the UK at Northumbria and Teesside Universities, where he was Deputy Dean of the Business School, and at overseas institutions in Hong Kong and Malaysia. In an earlier .

Taschenbuch. Condición: Neu. Neuware - Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.

Taschenbuch. Condición: Neu. Strategic Management for Tourism, Hospitality and Events | Nigel G. Evans | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2024 | Taylor & Francis Ltd | EAN 9781032331836 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.

Paperback. Condición: New. Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.This fourth edition has been fully revised and updated to reflect the major changes in strategic direction for these industries due to the most significant global crisis ever, as well as significant technology advances and issues related to sustainability.New features and topics in this fourth edition include:New international tourism, hospitality and events case studies from both SMEs and large-scale businesses are integrated throughout to show applications of strategic management theory. New Technology Focus short cases are included, as well as longer combined sector case studies on topics such as COVID-19 impactsA new chapter on sustainability and corporate social responsibility explores how the principles of sustainability can be incorporated into the strategy of tourism, hospitality and events organizationsTechnology is integrated into all chapters, looking at big data, artificial intelligence, the external political environment, social media and e-marketing, absorptive capacity and innovationImpacts and implications of COVID-19 are discussed, considering industry responses, financial implications and future emergent strategiesA contemporary view incorporates the broad range of academic literature and industry developments that have emerged in recent years and provides a particular focus on smaller organizations, recognizing their key roleWeb support for tutors and students provides explanations and guidelines for instructors on how to use the textbook and case studies, additional exercises and video links for studentsThis book is written in an accessible and engaging style and structured logically, with useful features throughout to aid students' learning and understanding. It is an essential resource for tourism, hospitality and events students.