EUR 19,18
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. pp. xvi + 216 Illus.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 24,84
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. pp. xvi + 216 Index.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 19,42
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. pp. xvi + 216.
Librería: Bookmonger.Ltd, HILLSIDE, NJ, Estados Unidos de America
EUR 29,61
Cantidad disponible: 5 disponibles
Añadir al carritoHardcover. Condición: Fine.
Librería: Romtrade Corp., STERLING HEIGHTS, MI, Estados Unidos de America
EUR 35,32
Cantidad disponible: 5 disponibles
Añadir al carritoCondición: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 35,32
Cantidad disponible: 8 disponibles
Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Librería: SMASS Sellers, IRVING, TX, Estados Unidos de America
EUR 37,64
Cantidad disponible: 5 disponibles
Añadir al carritoCondición: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Librería: SMASS Sellers, IRVING, TX, Estados Unidos de America
EUR 38,07
Cantidad disponible: 5 disponibles
Añadir al carritoCondición: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 51,09
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
EUR 48,49
Cantidad disponible: 15 disponibles
Añadir al carritoHRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Librería: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 49,29
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: new.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 56,63
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 56,63
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Original o primera edición
EUR 60,77
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the "brand conversation medium". Num Pages: 132 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 158 x 234 x 22. Weight in Grams: 460. . 2005. 1st Edition. Hardcover. . . . .
Idioma: Inglés
Publicado por John Wiley and Sons Ltd, 2005
ISBN 10: 0470012927 ISBN 13: 9780470012925
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 56,29
Cantidad disponible: Más de 20 disponibles
Añadir al carritoHardback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 62,45
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 62,45
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 75,38
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the "brand conversation medium". Num Pages: 132 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 158 x 234 x 22. Weight in Grams: 460. . 2005. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 90,36
Cantidad disponible: 2 disponibles
Añadir al carritoHardcover. Condición: Brand New. 1st edition. 132 pages. 9.00x6.00x1.00 inches. In Stock.
EUR 72,13
Cantidad disponible: Más de 20 disponibles
Añadir al carritoKartoniert / Broschiert. Condición: New. Mark BarberAfter graduating from the University of Life, Mark spent 18 years as a media planner in a variety of media agencies before joining the Radio Advertising Bureau in 2001. He has been using radio as an advertising medium since 1983, during which tim.
Idioma: Inglés
Publicado por John Wiley & Sons Inc, New York, 2005
ISBN 10: 0470012927 ISBN 13: 9780470012925
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
Original o primera edición Impresión bajo demanda
EUR 74,16
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: new. Hardcover. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the ?brand conversation medium? Combining theory, listener understanding and practical advice, the authors explore the scale and effectiveness of radio advertising, how the medium communicates, it?s role in emerging brand thinking, and best practice for creating better radio advertising. Overviews, summaries, quotations and checklists are featured throughout, as well as case studies from companies in all sectors including Sainsbury?s, British Airways, Carphone Warehouse, BT and the British Government. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the "brand conversation medium". This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 63,69
Cantidad disponible: 2 disponibles
Añadir al carritoHardcover. Condición: Brand New. 1st edition. 132 pages. 9.00x6.00x1.00 inches. In Stock. This item is printed on demand.
Idioma: Inglés
Publicado por John Wiley and Sons Ltd, 2005
ISBN 10: 0470012927 ISBN 13: 9780470012925
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 82,13
Cantidad disponible: Más de 20 disponibles
Añadir al carritoHardback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 510.
Idioma: Inglés
Publicado por John Wiley & Sons Inc, New York, 2005
ISBN 10: 0470012927 ISBN 13: 9780470012925
Librería: AussieBookSeller, Truganina, VIC, Australia
Original o primera edición Impresión bajo demanda
EUR 84,66
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: new. Hardcover. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the ?brand conversation medium? Combining theory, listener understanding and practical advice, the authors explore the scale and effectiveness of radio advertising, how the medium communicates, it?s role in emerging brand thinking, and best practice for creating better radio advertising. Overviews, summaries, quotations and checklists are featured throughout, as well as case studies from companies in all sectors including Sainsbury?s, British Airways, Carphone Warehouse, BT and the British Government. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the "brand conversation medium". This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Idioma: Inglés
Publicado por John Wiley & Sons Inc, New York, 2005
ISBN 10: 0470012927 ISBN 13: 9780470012925
Librería: CitiRetail, Stevenage, Reino Unido
Original o primera edición Impresión bajo demanda
EUR 84,65
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: new. Hardcover. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the ?brand conversation medium? Combining theory, listener understanding and practical advice, the authors explore the scale and effectiveness of radio advertising, how the medium communicates, it?s role in emerging brand thinking, and best practice for creating better radio advertising. Overviews, summaries, quotations and checklists are featured throughout, as well as case studies from companies in all sectors including Sainsbury?s, British Airways, Carphone Warehouse, BT and the British Government. There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. This book is a practical guide to understanding and exploiting the true power of radio as the "brand conversation medium". This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.