Librería: Mooney's bookstore, Den Helder, Holanda
EUR 29,54
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Very good.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 53,00
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 54,22
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
EUR 56,59
Cantidad disponible: 1 disponibles
Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
EUR 52,69
Cantidad disponible: 1 disponibles
Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Librería: Lucky's Textbooks, Dallas, TX, Estados Unidos de America
EUR 55,94
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
EUR 60,91
Cantidad disponible: 2 disponibles
Añadir al carritoCondición: NEW.
Idioma: Inglés
Publicado por Taylor and Francis Ltd, GB, 2020
ISBN 10: 0367250195 ISBN 13: 9780367250195
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 63,45
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand's positioning strategy.Divided into three key parts, the book works step-by-step through the creation of an effective marketing strategy, combining an academic approach with the strategic and operational guidelines, tools and techniques required. Unlike other textbooks, it has a unique focus on the relationship between branding, marketing and communications, exploring brand values, brand identity and brand image, and analysing how these can be transformed into a successful positioning strategy, using international case studies, examples and practical exercises.This textbook will be core reading for advanced undergraduate and postgraduate students of marketing strategy, branding, marketing communications and consumer behaviour. It will also be of great value to marketing and communications professionals looking to develop and maintain their company's brand.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 46,55
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Chiron Media, Wallingford, Reino Unido
EUR 51,75
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 56,99
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 55,23
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 55,16
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Original o primera edición
EUR 61,88
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: New. 2020. 1st Edition. Paperback. . . . . .
Librería: Chiron Media, Wallingford, Reino Unido
EUR 57,02
Cantidad disponible: 10 disponibles
Añadir al carritoPF. Condición: New.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 77,55
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: New. 2020. 1st Edition. Paperback. . . . . . Books ship from the US and Ireland.
EUR 48,95
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: NEW.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 84,29
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 254 pages. 9.75x7.00x0.50 inches. In Stock.
EUR 59,74
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: New. Erik Kostelijk is Associate Professor of Marketing at the Amsterdam School of International Business of the Amsterdam University of Applied Sciences, the Netherlands. He has teaching, research and professional experience in China, USA, L.
Idioma: Inglés
Publicado por Taylor and Francis Ltd, GB, 2020
ISBN 10: 0367250195 ISBN 13: 9780367250195
Librería: Rarewaves.com UK, London, Reino Unido
EUR 58,89
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand's positioning strategy.Divided into three key parts, the book works step-by-step through the creation of an effective marketing strategy, combining an academic approach with the strategic and operational guidelines, tools and techniques required. Unlike other textbooks, it has a unique focus on the relationship between branding, marketing and communications, exploring brand values, brand identity and brand image, and analysing how these can be transformed into a successful positioning strategy, using international case studies, examples and practical exercises.This textbook will be core reading for advanced undergraduate and postgraduate students of marketing strategy, branding, marketing communications and consumer behaviour. It will also be of great value to marketing and communications professionals looking to develop and maintain their company's brand.
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 46,57
Cantidad disponible: 5 disponibles
Añadir al carritoPaperback / softback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 63,51
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: Brand New. 254 pages. 9.75x7.00x0.50 inches. In Stock. This item is printed on demand.
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 61,04
Cantidad disponible: 2 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand's positioning strategy.Divided into three key parts, the book works step-by-step through the creation of an effective marketing strategy, combining an academic approach with the strategic and operational guidelines, tools and techniques required. Unlike other textbooks, it has a unique focus on the relationship between branding, marketing and communications, exploring brand values, brand identity and brand image, and analysing how these can be transformed into a successful positioning strategy, using international case studies, examples and practical exercises.This textbook will be core reading for advanced undergraduate and postgraduate students of marketing strategy, branding, marketing communications and consumer behaviour. It will also be of great value to marketing and communications professionals looking to develop and maintain their company's brand.
Librería: preigu, Osnabrück, Alemania
EUR 91,50
Cantidad disponible: 5 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Brand Positioning | Connecting Marketing Strategy and Communications | Erik Kostelijk (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2020 | Routledge | EAN 9780367250195 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.