Librería: Forgotten Books, London, Reino Unido
EUR 16,60
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback. Condición: New. Print on Demand. This book examines the transformative effects of population growth, consumer preference shifts, and technological innovation on the marketing of agricultural products, particularly beef. Focusing on the Los Angeles market, the author analyzes the dynamic changes in the retail segment of the food industry, with the emergence of supermarkets and large-scale retail grocery chains. These shifts have led to the development of highly standardized farm food products, including large-scale production and direct marketing of uniform beef products. The study explores the economic implications of these practices, including the impact on producers, packers, and the competitive dynamics of the market. Through detailed price and margin analyses, the book unravels the complex relationships between retail chains, various buyer types, and the quality and weight of beef sold. It sheds light on the pricing and procurement practices of packers and retailers, highlighting the interplay of supply, demand, and competition in shaping market outcomes. The findings provide valuable insights into the evolving structure and competitiveness of the beef market, offering implications for improving marketing efficiency and ensuring a sustainable and equitable food system. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.