9780073658636 - global marketing: foreign entry, local marketing and global management (the irwin/mcgraw-hill series in marketing) de johansson, johny (11 resultados)
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Librería: ZBK Books, Carlstadt, NJ, Estados Unidos de AmericaZBK Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 7,37
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: very_good. Fast & Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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Librería: HPB-Red, Dallas, TX, Estados Unidos de AmericaHPB-Red
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Aceptable
EUR 4,47
Envío por EUR 3,25Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.
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Librería: BooksRun, Philadelphia, PA, Estados Unidos de AmericaBooksRun
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 8,17
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Very Good. 2. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
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Librería: a2zbooks, Burgin, KY, Estados Unidos de Americaa2zbooks
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 7,15
Envío por EUR 7,15Se envía dentro de Estados Unidos de AmericaCantidad disponible: 15 disponibles
Hardcover. Condición: Very Good. 2nd Edition. Some highlighting. More on J skid Multiple copies available this title. Quantity Available: 15. ISBN: 0073658634. ISBN/EAN: 9780073658636. Pictures of this item not already displayed here available upon request. Inventory No: 1560723372.
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Librería: Ammareal, Morangis, FranciaAmmareal
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Muy bueno
EUR 3,50
Envío por EUR 16,50Se envía de Francia a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Bon. Ancien livre de bibliothèque. Traces d'usure sur la couverture. Edition 1999. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Signs of wear on the cover. Edition 1999. Ammareal gives back up to… 15% of this item's net price to charity organizations.
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Librería: Bookbot, Prague, Republica ChecaBookbot
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Regular
EUR 3,80
Envío por EUR 20,99Se envía de Republica Checa a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Fair. Anmerkungen / bekritzelt / Stempel; Verschmutzung / Wasserschaden; Abnutzung / Risse - leicht; Vergilbt / ausgeblichen. GLOBAL MARKETING: Foreign Entry, Local Marketing, and Global Management can be used at the better undergraduate programs where the students have had some exposure to global managemen…t or global business or in the MBA curriculum. The subtitle for this text is an important way to remember what makes this book distinct. This text offers a three-pronged approach to Global Marketing. That approach is Foreign Entry, Local Marketing, and Global Management and this represents the structure for the text. Johansson addresses how you market an existing product in new global markets and also discusses how a company develops a new product for a global market. This discussion takes into consideration the culture and needs of those customers. Most International Marketing books have a separate chapter for each of the environments (legal and regulatory, political, Business Customs, etc) and then they launch into a discussion of marketing management for global markets. However, Johansson only has a separate chapter on culture and then he integrates the rest of the environment discussions throughout the text and where appropriate. This too is a distinct feature of the text.
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Librería: Reading Habit, Buttaba, Newcastle, NSW, AustraliaReading Habit
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Aceptable
EUR 31,43
Envío por EUR 32,11Se envía de Australia a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Good. Estado de la sobrecubierta: Not Applicable. Second Edition. Laminated pictorial boards, no dust jacket, Second Edition, 1,700gms, 604 pages, blank endpapers. This textbook on global Marketing is perfect for students undertaking marketing studies, Market Management or Global Marketing studies. Book is…in good condition with mild general wear and tear, some highlighted passages from previous owner, some writing to pages from previous owner. Boards are in good condition with only light shelf wear, otherwise no other pre-loved markings. Attached picture is of actual book. Purchase more, than 1 item and save money with combined postage. And if you can't find the title you're looking for - why not ask us direct. With over 30,000 books in stock we can't list them all.
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Librería: Romtrade Corp., STERLING HEIGHTS, MI, Estados Unidos de AmericaRomtrade Corp.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 90,20
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
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Librería: Basi6 International, Irving, TX, Estados Unidos de AmericaBasi6 International
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 90,20
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
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Librería: Books Puddle, New York, NY, Estados Unidos de AmericaBooks Puddle
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado
EUR 135,13
Envío por EUR 3,46Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Used. pp. 624 2nd Edition.
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado
EUR 134,25
Envío por EUR 7,59Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Used. pp. 624.
