Idioma: Inglés
Publicado por PROBUS PUB., CHICAGO, ILL, 1992
ISBN 10: 1557382964 ISBN 13: 9781557382962
Librería: Gian Luigi Fine Books, Albany, NY, Estados Unidos de America
Ejemplar firmado
EUR 10,57
Cantidad disponible: 1 disponibles
Añadir al carritoPAPERBACK. Condición: VG. 4TH PRINTING. SIGNED BY THOMAS A. MCCAFFERTY. Signed by Author(s).
Idioma: Inglés
Publicado por Probus Pub. Co, Chicago, Ill, 1991
ISBN 10: 1557382018 ISBN 13: 9781557382016
Librería: Fox and Tome Booksellers, Frederick, MD, Estados Unidos de America
EUR 37,14
Cantidad disponible: 1 disponibles
Añadir al carritoHardback. Condición: New. Published in 1991 as European economic integration approached, this volume by Rick Arons offers American executives a framework for developing export strategies aimed at the unified European market. The book addresses topics relevant to U.S. corporations doing business in Europe, including market entry approaches, distribution considerations, and the management of cross-border sales operations. It was written for marketing professionals at companies of varying sizes seeking to expand their commercial activities across the Atlantic.