boston pearson (Más de 1.900 resultados)

Paperback. Condición: Very Good. The primary role of marketing managemernt, in any firm, is to evaluate the firm's competitiveness, then to design and execute effective marketing programmes. This book's practical approach helps the reader to analyse, select and evaluate appropriate conceptional frameworks for management decisions in the context of the international marketing process. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. To achieve sustained competitive advantage, you must create and deliver something that's valuable, rare, and hard to imitate-and you can't do that with a run-of-the-mill workforce. Your workforce needs to be strikingly different, obsessively focused on delivering on your unique value proposition. Compared with everyone else's workforce, your people need to be downright strange! This book is about everything it takes to build a workforce that's strange and extraordinary enough to execute your most powerful strategies and your unique value proposition. It's about understanding exactly how your workforce needs to be different.creating an end-to-end Strange Workforce Value Chain.implementing workforce systems that support your unique goals.establishing detailed metrics based on what makes you unique.using those metrics to drive clarity throughout your entire organization, and steer it toward success. If you're tasked with executing strategy through people, and "balanced scorecards" and "strategy maps" just haven't been enough, take your next and greatest leap forward: make the Change to Strange. * Why "normal" workforces just won't cut it anymore Everyone says their people make the difference. Most everyone's wrong. * Create your strange workforce in four steps Imagine, pinpoint your gaps, prioritize, and act. * What your customers must notice for you to win Link your real performance drivers to specific workforce deliverables. * Rearchitect your workforce to break from the pack Organize to get strategic results from the right people. * Leverage the magic of measurement Implement metrics that work-and keep them working. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. This text takes a practical approach to image processing, from a Computer Science perspective, using Java code and presuming a minimal mathematical background. The book explains IP concepts, and then allows the student to practice them by working with the accompanying CD-ROM. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. The award-winning first edition of UML Distilled was widely praised for being a concise guide to the core parts of the UML and has proved extremely successful in helping developers identify the most important parts of the language. UML Distilled, Second Edition, maintains the concise format with significantly updated coverage of use cases and activity diagrams, and expanded coverage of collaborations. It also includes a new appendix detailing the changes between UML versions. Beginning with a summary of UML's history, development, and rationale the book moves into a discussion of how the UML can be integrated into the object-oriented development process. The primary author profiles the various modeling techniques in the UML--such as use cases, class diagrams, and interaction diagrams--and describes the notation and semantics clearly and succinctly. He also outlines useful non-UML techniques such as CRC cards and patterns. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. This book provides the user with a practical perspective on how to install, configure and maintain a TCP/IP network. Now in its second edition, the book is split into three sections, covering the issues an IT manager or communications network designer needs to understand in order to implement a scalable and manageable TCP/IP network. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. A broad-based introduction to the key concepts and practical aspects of cost and management accounting. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Third Edition now available! C++ Primer was widely regarded as the most effective introduction to the C++ programming language. The new edition covers C++ as reflected in its latest release, Release 3.0, and the ANSI base document, The Annotated C++ Reference Manual, by Ellis and Stroustrup. As a leading member of the team working on the implementation of Realease 3.0, Lippman provides invaluable insights into the new language features. The most important new addition to the C++ language is the template facility, a feature that facilitates the development of extensive class and algorithmic libraries. Lippman provides comprehensive coverage of this new feature, including a rich variety of examples showing how templates can be used effectively. Features *Includes a new chapter on object-oriented design, using as an example the implementation of a template facility in a C++ compiler. *Covers exception handling, now a formal part of the C++ language. *Discusses the differences betweeen the Realease 2.0 and Release 3.0 language definition. C++ PRIMER, SECOND EDITION is useful both as a learning tool and as a reference to C++. It assumes only an understanding of the basic constructs of a programming language. Experienced programmers will appreciate the comprehensive coverage of language features recently introduced into C++. Visit the ftp site for the book 0201548488B04062001. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Adobe Photoshop Elements 15 Classroom in a Book is the most thorough and comprehensive way for you to master all the new features in Adobe's top-rated consumer-targeted photo-editing software. Each chapter in this step-by-step, lesson-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson. You will learn the basics of editing your images with Photoshop Elements and learn how to best use the program's many new features. In this new version of the book you will receive complete coverage of all the new and improved features in Photoshop Elements 15. Discover how to use Smart Tags and enhanced search to make it faster and easier to organize and find your photos. Save time with the enhanced Instant Fix feature. Explore all new Guided Edits. Explore the Filter Gallery. You'll discover new tools that let you expand your creativity. And you'll learn how to print, export, and share your images. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Linked directly to Exploring Corporate Strategy, this book examines how a united view of strategic and financial issues can become a practical reality. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

tapa dura. Condición: Bien. International business enterprises, Finance, Textbooks Boston ; London Pearson Prentice Hall c2009. 26 cm. XVIII, 645, 2, 15, 24 p. : col. ill., col. maps. Encuadernación en tapa dura de editorial ilustrada. Idioma Inglés . Cubierta deslucida. ISBN: 9780321552136; 032155213X (=3216623=) LO306.

Paperback. Condición: Good. Essential .NET will enable developers to take advantage of the full power available to them in Microsoft .NET. It goes far beyond the features-based "how-to" books currently on the market to also explain the "why" behind C #, .NET, and the CLR. As with all of Don's books, it is packed with practical detail and expert advice. It promises to be the book developers will reach for first with questions about the CLR and .NET. In his new position at Microsoft Don is even better placed to evangelize for this book. He will be speaking everywhere, and will continue placing articles in MSDN, where he has already started excerpting this book. Since this book was first announced last fall, there has been a groundswell of interest in it. There will be a foreword from Jim Miller, the inventor of the CLR. Originally appeared in October 2001 catalog. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.

Paperback. Condición: Very Good. The new edition of this bestselling book discusses a comprehensive spectrum of software engineering techniques and shows how they can be applied in practical software projects. Features of the 5th Edition include New chapters on * Computer-based Systems Engineering * Requirements Analysis * Architectural Design * Managing People * Quality Management * Process Improvement * Software Re-engineering * Expanded and revised treatments of * Requirements Engineering CASE * Software Management * Software Evolution Chapters are grouped into eight logical sections which cover all software process activities. These have been organized to allow the book to be used in introductory, intermediate and advanced software engineering courses. Program examples are presented in both C++ and Ada. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. This book shares the lessons of the Honeynet Project, in which leading security professionals built networks designed to be compromised. From this they learned everything possible from the "blackhat" hackers who took the bait: their tools, their tactics, and their motives. The insights in this book will go a long way towards helping security professionals protect their networks against real attacks. If that's not enough, the book shows you how to build your own honeynet, learning even more about today's most significant exploits -- and tomorrow's. Lance Spitzer, leader of The Honeynet Project, begins by introducing honeynets and honeypots (the parts that make up the honeynet network), explaining how they work, and showing how to build one. Next, Know Your Enemy focuses on an in-depth analysis of attacks, including detailed analyses of compromised systems, and techniques for containing blackhat hackers while you gather evidence and work to identify them. Part III takes you into the minds of the blackhat hackers, focusing on the evidence left by actual attacks -- not theory or speculation. For all computer security specialists, and network and system administrators concerned with intrusion detection and security. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Component Software Engineering is an emerging technology about to take the software industry by storm. Building on existing object-oriented approaches, component technology can be used to deliver reusable, 'off-the-shelf ' software components for incorporation into large applications. Component Software: Beyond Object-Oriented Programming explains the technical foundations of this evolving technology and its importance in the software market place. It provides in-depth discussion of both the technical and the business issues to be considered, then moves on to suggest approaches for implementing component-oriented software production and the organizational requirements for success. The author draws on his own experience to offer tried-and-tested solutions to common problems and novel approaches to potential pitfalls. Anyone responsible for developing software strategy, evaluating new technologies, buying or building software will find Clemens Szyperski's objective and market-aware perspective of this new area invaluable. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. A broad but economical coverage of all the key aspects of international business strategy, including reviews of the latest contributions to this field. Buzz-words and jargon are demystified within this book in order that the reader can quickly get to the heart of the matter. Examples form UK/Europe/USA/Asia will improve the reader's understanding of corporate decisions in an international context. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

kart. 228 S. Abb. guter Zustand.

Paperback. Condición: Very Good. This s a key course text for: Plumbing NVQs Levels 2 & 3 Heating & Ventilation NVQs Levels 2 & 3 Suitable for: Technical Certificates in Plumbing Levels 1 & 2 Domestic Heating courses, gas, oil, unvented hot water systems and lead sheet options connected with these courses Professional building courses covering general aspects of plumbing. Includes: New Building Regulations, new regulations relating to heat-raising appliances and updates on relevant environmental issues. New material on environmental issues, including condensing boilers and heat pumps Updated material on sanitation and underground drainage Updated material on hot water supply and hot water heating systems, including zone control Appendix updated to include current NVQ qualifications New appendices on boiler sizing and central heating control systems, matching the recommendations of the Building Regulations Part 6 and The Energy Saving Trust. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Softcover. 5. ed., international. 576 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. AB-4280 9780273756811 Sprache: Englisch Gewicht in Gramm: 550.

372 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. Guter Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature on spine. Good condition, some traces of use. 9780205402427 Sprache: Englisch Gewicht in Gramm: 550.

Paperback. Condición: Very Good. Agile and iterative methods have emerged as the most popular approaches to software development, and with good reason. Research (examined and cited in detail within this book) shows that iterative methods reduce the risk of failure, compared to traditional models of development. This book is an efficient introduction for both managers and practitioners that need a distilled and carefully organized learning aid for the hands-on practices from planning to requirements to testing and the values that define these methods. The author also provides evidence of the value of switching to agile and iterative methods. By studying this book, the reader will learn to apply the key ideas in agile and iterative development, the details and comparison of four influential iterative methods (Scrum, Extreme Programming, Evo, and the Unified Process), answers to frequently asked questions, and important related management skills. The book's goal is quality information that can be quickly understood and applied. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Written by the inventor of the language, the book is the defining, classic text on the language that has become central to software development over the past five years. This third edition incorporates additions and changes on a major scale. In particular, the new edition is based on the ANSI/ISO C++ final draft with its many new language features - templates, exceptions, namespaces, and run-time type identification, to name a few - in addition to the C++ Standard Template Library that has revolutionized C++ development. Throughout, the book does far more than merely describe every element of the language. The focus is on showing how the language is used as a tool for design and programming, and teaching the basic concepts programmers need to master C++. With this third edition, Stroustrup has made the book even more accessible to those new to the language while adding information and techniques that even expert C++ programmers will find invaluable. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. The second edition of this successful text continues to present the 'how' and 'why' of engineering mathematics, providing an excellent balance between techniques and conceptual understanding. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Softcover. 15th ed., global ed. 770, [76] S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. AB-4295 9780136102656 Sprache: Englisch Gewicht in Gramm: 550.

Paperback. Condición: Very Good. Since Tcl and the Tk Toolkit is written by the creator of the Tcl scripting language and the Tk toolkit, this book is the single authoritative resource for anyone who wants to produce far more powerful X Window System applications in a fraction of the time that would otherwise be required. Tcl and the Tk Toolkit offers an introduction and overview of this impressive programming environment, including detailed instructions for script writing in Tcl and working with the Tk toolkit. The book also describes the C interfaces for Tcl and Tk for those readers who wish to extend their built-in features by writing new C commands. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Assuming very little previous knowledge, this text is ideal for students on business, economics and accountancy courses who may not have studied maths in detail before. The material is wide-ranging, covering elementary topics, such as linear and quadratic equations, to more sophisticated topics such as constrained optimisation and multivariate functions. Covering the subject in an informal way, this book demonstrates the relevance of mathematics as quickly and as painlessly as possible. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Softcover. 72 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. AB-4161 9780321449566 Sprache: Englisch Gewicht in Gramm: 550 11. ed., Pearson internat. ed., [Nachdr.].

Paperback. Condición: Very Good. This book provides a complete reference for the C++ programming language. It consists of the C++ reference manual, approved as the base document for ANSI standardization of the language, plus annotations and commentary. The annotations and commentary discuss what is not included in the language, why certain features are defined as they are, and how one might implement particular features. The commentaries also help the reader to understand the relationships between parts of the language. Comparisons with C and examples explain the more subtle points of the language. Sixteen chapters cover the latest version of C++ including multiple inheritance, abstract classes, templates, exception handling, and more. A final chapter describes resolutions by the ANSI/ISO committee including new features such as run-time type information and namespaces. Appendices summarize the grammar and evolution of the language, and explain in detail the differences between C and C++. The Annotated C++ Reference Manual will appeal to language implementors and expert C++ programmers. 0201514591B04062001. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. This paperback version of Brenda Laurel's 1991 hardcover classic features a new chapter that takes the reader through virtual reality and beyond to a new level of human computer interaction that is genuinely transforming. Like its predecessor, this book presents a new theory of human-computer activity. 0201550601B04062001. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. More than 150,000 copies in print! Praise for Scott Meyers first book, Effective C++: I heartily recommend Effective C++ to anyone who aspires to mastery of C++ at the intermediate level or above. The C/C++ Users Journal From the author of the indispensable Effective C++, here are 35 new ways to improve your programs and designs. Drawing on years of experience, Meyers explains how to write software that is more effective: more efficient, more robust, more consistent, more portable, and more reusable. In short, how to write C++ software thats just plain better. More Effective C++ includes: Proven methods for improving program efficiency, including incisive examinations of the time/space costs of C++ language features Comprehensive descriptions of advanced techniques used by C++ experts, including placement new, virtual constructors, smart pointers, reference counting, proxy classes, and double-dispatching Examples of the profound impact of exception handling on the structure and behavior of C++ classes and functions Practical treatments of new language features, including bool, mutable, explicit, namespaces, member templates, the Standard Template Library, and more. If your compilers dont yet support these features, Meyers shows you how to get the job done without them. More Effective C++ is filled with pragmatic, down-to-earth advice youll use every day. Like Effective C++ before it, More Effective C++ is essential reading for anyone working with C++. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: Very Good. Use cases are increasingly popular, but many large organizations find it difficult to develop the complex use case models they need -- and poorly developed models fail to achieve their goals. In Advanced Use Case Modeling, Volume I, two leading use case experts present proven techniques for applying use cases in even the most challenging environments. The book begins with a clear, rigorous, example-driven explanation of the fundamental concepts of use cases. Next, the authors introduce repeatable processes for developing use cases that successfully drive systems design. Readers will learn the traps and pitfalls of use case design and how to avoid them; then discover new techniques for addressing the most important use case modeling issues -- several of which have never before been discussed in a book. All descriptions and examples reflect the latest UML notation. For all object-oriented designers, analysts, and software engineers -- and for all managers and users involved in object-oriented development projects. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.