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Añadir al carritohardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
EUR 10,70
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Añadir al carritoCondición: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
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Añadir al carritoHardcover. Condición: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.
Librería: Bay State Book Company, North Smithfield, RI, Estados Unidos de America
EUR 13,07
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Añadir al carritoCondición: good. The book is in good condition with all pages and cover intact, including the dust jacket if originally issued. The spine may show light wear. Pages may contain some notes or highlighting, and there might be a "From the library of" label. Boxed set packaging, shrink wrap, or included media like CDs may be missing.
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
EUR 17,19
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Añadir al carritopaperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Añadir al carritoHardcover. Condición: Very Good. Clean In Very Good Condition, 324 Pages With The Index. Hardcover. In Very Good Condition, This Book Is Not Signed. No Dust Jacket As Issued. This Book Contains Highlighted Sections In The Text.books are NOT signed. We will state signed at the description section. we confirm they are signed via email or stated in the description box. - Specializing in academic, collectiblle and historically significant, providing the utmost quality and customer service satisfaction. For any questions feel free to email us.
Idioma: Inglés
Publicado por Lebanon, Indiana, U.S.A.: Prentice Hall, 1988
ISBN 10: 0205112528 ISBN 13: 9780205112524
Librería: Bingo Used Books, Vancouver, WA, Estados Unidos de America
EUR 31,82
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Añadir al carritoHardcover. Condición: Very Good. hardback in very good+ condition.
EUR 34,30
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Añadir al carritoCondición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Re-bound by library. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:0205112528.
Librería: Librairie Parrêsia, Figeac, Francia
EUR 27,00
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Añadir al carritoPaperback Feb 26, 2008. Condición: Used: Good. Building Models for Marketing Decisions | Peter S. H. Leeflang, Dick R. Wittink, Michel Wedel, Philippe A. Naert | Kluwer, 2000. In-8° broché, 645p . Couverture propre . Dos solide. Intérieur frais sans soulignage ou annotation. Exemplaire de bibliothèque : petit code barre en pied de 1re de couv., cotation au dos, rares et discrets petits tampons à l'intérieur de l'ouvrage. Très bon état général pour cet ouvrage. [Ba 43].
Publicado por Marketing Science Institute, Cambridge, MA, 1980
Librería: Carpe Diem Fine Books, ABAA, Monterey, CA, Estados Unidos de America
Original o primera edición
EUR 40,42
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Añadir al carritoSoftcover. 1st. Quarto, (vi), 573 pp. 'Proceedings of ORSA/TIMS Special Interest Conference March 26-28,1979'. Stamp to page edges, else Very Good.
Librería: Studibuch, Stuttgart, Alemania
EUR 10,28
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Añadir al carritopaperback. Condición: Befriedigend. 668 Seiten; 9780792378136.4 Gewicht in Gramm: 4.
Librería: BennettBooksLtd, Los Angeles, CA, Estados Unidos de America
EUR 88,99
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Añadir al carritopaperback. Condición: New. In shrink wrap. Looks like an interesting title!
Idioma: Inglés
Publicado por Kluwer Academic Publishers, 2000
ISBN 10: 0792377729 ISBN 13: 9780792377726
Librería: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Alemania
EUR 92,95
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Añadir al carritogebundene Ausgabe. Condición: Gut. 645 Seiten Der Erhaltungszustand des hier angebotenen Werks ist trotz seiner Bibliotheksnutzung sehr sauber. Es befindet sich neben dem Rückenschild lediglich ein Bibliotheksstempel im Buch; ordnungsgemäß entwidmet. In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 1170.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 361,76
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Añadir al carritoCondición: New. In.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 427,02
Cantidad disponible: 15 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 429,99
Cantidad disponible: 15 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Idioma: Inglés
Publicado por Kluwer Academic Publishers, Dordrecht, 2000
ISBN 10: 079237813X ISBN 13: 9780792378136
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
EUR 457,92
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Añadir al carritoPaperback. Condición: new. Paperback. This text describes marketing models that managers can use as an aid in decision making. Even simple models outperform human judgements in predicting outcomes in a wide variety of contexts. More complex models potentially provide insights about structural relations not available from casual observations. Although marketing models are now widely accepted, the quality of the marketing decisions is critically dependent upon the quality of the models on which those decisions are based. In this book, which is a revision and expansion of Naert and Leeflang's "Building Implementable Marketing Models" (1978), the authors discuss in detail the model-building process. They distinguish four parts in this process: specification, estimation, validation and use of models. Throughout the book, the authors provide examples and illustrations. This book is about marketing models and the process of model building. Since models explicate the relations, both the process of model building and the model that ultimately results can improve the quality of marketing decisions. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Idioma: Inglés
Publicado por Kluwer Academic Publishers, 2000
ISBN 10: 079237813X ISBN 13: 9780792378136
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 515,35
Cantidad disponible: 15 disponibles
Añadir al carritoCondición: New. Prior to scanner data, AC Nielsen, the major supplier of information on brand performances, said its business was to provide the score but not to explain or predict it. Now, model-based insights are not only demanded by managers, but can also be meaningfully provided. This work describes models that managers can use as an aid in decision making. Series: International Series in Quantitative Marketing. Num Pages: 661 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 156 x 35. Weight in Grams: 978. . 2000. Paperback. . . . .
Librería: Mispah books, Redhill, SURRE, Reino Unido
EUR 571,82
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Añadir al carritoPaperback. Condición: Like New. Like New. book.
Idioma: Inglés
Publicado por Kluwer Academic Publishers, Dordrecht, 2000
ISBN 10: 079237813X ISBN 13: 9780792378136
Librería: AussieBookSeller, Truganina, VIC, Australia
EUR 770,29
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: new. Paperback. This text describes marketing models that managers can use as an aid in decision making. Even simple models outperform human judgements in predicting outcomes in a wide variety of contexts. More complex models potentially provide insights about structural relations not available from casual observations. Although marketing models are now widely accepted, the quality of the marketing decisions is critically dependent upon the quality of the models on which those decisions are based. In this book, which is a revision and expansion of Naert and Leeflang's "Building Implementable Marketing Models" (1978), the authors discuss in detail the model-building process. They distinguish four parts in this process: specification, estimation, validation and use of models. Throughout the book, the authors provide examples and illustrations. This book is about marketing models and the process of model building. Since models explicate the relations, both the process of model building and the model that ultimately results can improve the quality of marketing decisions. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Idioma: Inglés
Publicado por Kluwer Academic Publishers, 2000
ISBN 10: 079237813X ISBN 13: 9780792378136
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 629,13
Cantidad disponible: 15 disponibles
Añadir al carritoCondición: New. Prior to scanner data, AC Nielsen, the major supplier of information on brand performances, said its business was to provide the score but not to explain or predict it. Now, model-based insights are not only demanded by managers, but can also be meaningfully provided. This work describes models that managers can use as an aid in decision making. Series: International Series in Quantitative Marketing. Num Pages: 661 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 156 x 35. Weight in Grams: 978. . 2000. Paperback. . . . . Books ship from the US and Ireland.
Librería: moluna, Greven, Alemania
EUR 355,65
Cantidad disponible: Más de 20 disponibles
Añadir al carritoKartoniert / Broschiert. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Peter S.H. Leeflang (1946) is Professor of Marketing at the Department of Economics at the University of Groningen, The Netherlands, and member of the Royal Netherlands Academy of Arts and Sciences.Dick R. Wittink (1945) is the General Geo.