Topic martina (267 resultados)

Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: New.

HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: As New. Unread book in perfect condition.

Condición: New.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: As New. Unread book in perfect condition.

Condición: As New. Unread book in perfect condition.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: As New. Unread book in perfect condition.

Condición: As New. Unread book in perfect condition.

Hardcover. Condición: Good. This book aims to contribute to the debate on European cultural policy and cultural diplomacy as well as to fill in the gap that exists in this under-researched field. Europe is still struggling in formulating its common cultural policy that will present Europe as a united and diverse entity to the world while the EU Member States invest efforts in promoting themselves only. This volume examines individual practices in 10 selected cases while the introduction study outlines main features of the EU cultural diplomacy.…

Condición: New. In English.

Paperback. Condición: New. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, which took place in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industry's rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching.…

Paperback. Condición: New. This book examines how contemporary global crises-climate change, migration, gender inequality, and economic precarity-are interconnected and shaped by communication, power, and representation.Readers will gain a comprehensive understanding of how to analyse and communicate complex, intersectional crises through an innovative framework combining intersectional, feminist, postcolonial, and communication perspectives. The book delivers practical analytical tools by applying intersectionality to crisis studies, examining media representations and communication theories, and exploring both mainstream and grassroots responses to global challenges. Dedicated chapters on climate change, migration, digital technologies, and the gig economy demonstrate how to critically assess crisis communication while developing ethical approaches to media literacy. The book equips readers with both theoretical foundations and practical insights for understanding how crises are produced, experienced, and mediated across different contexts, emphasizing the political consequences of framing, visibility, and silence in crisis communication.This book is written for students in communication studies, media studies, sociology, gender studies, and migration studies. It is also valuable for practitioners working in journalism, public relations, advocacy, and policy development. It provides both theoretical grounding and practical insights for analysing and communicating complex, intersectional crises responsibly.…

Condición: New.

Paperback. Condición: New. Fashion Advertising and Public Relations offers a historically grounded analysis of advertising and public relations in the fashion industry.It provides an in-depth introduction to the history of styles and leading designer innovations in advertising from the early 1900s to the modern day, which took place in tandem with societal developments. The text aims to equip the reader with the cultural capital necessary to pursue a career in fashion communication by providing foundational knowledge of the fashion industry's rich history. In line with this aim, it also covers a broad range of advertising and public relations practices in fashion, including fashion event management, press releases, digital media strategies, fashion magazine strategies, crisis communication, and CSR communication. A wealth of pedagogical features are included throughout the book, including reflection points, student exercises, and end-of-chapter discussion questions.This unique textbook will be valuable for students of fashion marketing, business, and communication and for undergraduates studying public relations and advertising considering a career in fashion.Comprehensive and ready-to-use instructor resources such as dedicated case studies for each chapter, assessment strategies, quizzes, essay topics and scenario assignments, are also offered online to augment teaching.…

Condición: New.

Condición: New.

Paperback. Condición: New. This book examines how contemporary global crises-climate change, migration, gender inequality, and economic precarity-are interconnected and shaped by communication, power, and representation.Readers will gain a comprehensive understanding of how to analyse and communicate complex, intersectional crises through an innovative framework combining intersectional, feminist, postcolonial, and communication perspectives. The book delivers practical analytical tools by applying intersectionality to crisis studies, examining media representations and communication theories, and exploring both mainstream and grassroots responses to global challenges. Dedicated chapters on climate change, migration, digital technologies, and the gig economy demonstrate how to critically assess crisis communication while developing ethical approaches to media literacy. The book equips readers with both theoretical foundations and practical insights for understanding how crises are produced, experienced, and mediated across different contexts, emphasizing the political consequences of framing, visibility, and silence in crisis communication.This book is written for students in communication studies, media studies, sociology, gender studies, and migration studies. It is also valuable for practitioners working in journalism, public relations, advocacy, and policy development. It provides both theoretical grounding and practical insights for analysing and communicating complex, intersectional crises responsibly.…

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

paperback. Condición: New.