Librería: suffolkbooks, Center moriches, NY, Estados Unidos de America
EUR 15,86
Cantidad disponible: 6 disponibles
Añadir al carritohardcover. Condición: Very Good. Fast Shipping - Safe and Secure 7 days a week!
Librería: suffolkbooks, Center moriches, NY, Estados Unidos de America
EUR 18,43
Cantidad disponible: 4 disponibles
Añadir al carritohardcover. Condición: Very Good. Fast Shipping - Safe and Secure 7 days a week!
Idioma: Inglés
Publicado por Bloomsbury Publishing USA, 2018
ISBN 10: 1440851867 ISBN 13: 9781440851865
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
EUR 22,87
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Librería: Poverty Hill Books, Mt. Prospect, IL, Estados Unidos de America
EUR 29,04
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. BRAND NEW COPY, Perfect Shape, No Black Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 41,06
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback. Condición: New. Uber is one of the most innovative companies of our time. This book provides a detailed analysis of the company and its success and goes beyond the headlines about safety and culture.Many of us are so accustomed to using Uber today that the name of the innovative ride-sharing company has become a verb, as in "to Uber" somewhere, and yet Uber has been around only since 2010. Uber has disrupted the ride-hailing industry, from making it easier and more affordable to become an Uber driver than a cab driver to rating riders as well as drivers. As an early pioneer in using technology to create a new business model and new efficiencies, Uber is considered one of the most important case studies in the sharing economy. However, little in-depth information exists on this innovative company. This book traces Uber's origin and evolution in the face of competitive pressures, discusses the company leadership and corporate culture, addresses such controversies as rider and driver safety and sexual harassment of female employees, and explores how the company is addressing these challenges. Students of business, entrepreneurs, and anyone interested in the development and exponential growth of the sharing economy will benefit from reading this book.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 52,31
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 53,65
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Lucky's Textbooks, Dallas, TX, Estados Unidos de America
EUR 52,47
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 58,21
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 61,08
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 55,57
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: new.
Idioma: Inglés
Publicado por John Wiley and Sons Inc, US, 2024
ISBN 10: 1394273762 ISBN 13: 9781394273768
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 68,69
Cantidad disponible: Más de 20 disponibles
Añadir al carritoHardback. Condición: New. In-depth, authoritative overview of sustainability issues and how sustainability is integrated into management and marketing theory and practices Marketing and Sustainability equips readers in the fields of management and marketing with an in-depth understanding of sustainability issues and how sustainability is integrated into business. Examples from across the globe are included on topics such as how businesses use services, sharing practices, and sustainable business models in their operations to face increasing demands to reduce greenhouse gas emissions, limited resources, and increased global competition. This book is concerned with consumer and business markets, considering marketing practices as part of business administration. Up-to-date and topical areas of research such as the sharing economy, are thoroughly discussed and illustrated with supporting models, figures, and vignettes. The book is accompanied by a companion site for instructors and faculty, which includes PowerPoint slides and exam QandA's. Videos introducing each chapter's content are also available via YouTube. Written by a team of highly qualified academics, Marketing and Sustainability includes information on: Factors influencing consumers and their choices, sustainable marketing practices and their effectiveness, and how to communicate sustainability initiatives through marketing campaignsStrategies to be heard in a crowded, branded world, and sustainability business models including product-service systems, social enterprises, and sharing and circular economy modelsSustainable marketing strategies including chapters on sustainable marketing channels, sustainable pricing, sustainability oriented marketing communication and brandingGreenwashing, the process of conveying a false impression or misleading information about how a company's products are environmentally sound, and why it's bound to backfire Marketing and Sustainability is an essential reference for undergraduate, graduate, and post-graduate students as well as managers in companies, the public sector, and civil society-all of whom are under increasing pressure to deal with marketing and sustainability for strategic purposes as well as in everyday practices.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 67,78
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 66,88
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 54,01
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 70,17
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 58,65
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 60,84
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. In.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 58,64
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 60,11
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 64,01
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.
Idioma: Inglés
Publicado por John Wiley and Sons Inc, US, 2024
ISBN 10: 1394273762 ISBN 13: 9781394273768
Librería: Rarewaves USA, OSWEGO, IL, Estados Unidos de America
EUR 81,46
Cantidad disponible: 2 disponibles
Añadir al carritoHardback. Condición: New. In-depth, authoritative overview of sustainability issues and how sustainability is integrated into management and marketing theory and practices Marketing and Sustainability equips readers in the fields of management and marketing with an in-depth understanding of sustainability issues and how sustainability is integrated into business. Examples from across the globe are included on topics such as how businesses use services, sharing practices, and sustainable business models in their operations to face increasing demands to reduce greenhouse gas emissions, limited resources, and increased global competition. This book is concerned with consumer and business markets, considering marketing practices as part of business administration. Up-to-date and topical areas of research such as the sharing economy, are thoroughly discussed and illustrated with supporting models, figures, and vignettes. The book is accompanied by a companion site for instructors and faculty, which includes PowerPoint slides and exam QandA's. Videos introducing each chapter's content are also available via YouTube. Written by a team of highly qualified academics, Marketing and Sustainability includes information on: Factors influencing consumers and their choices, sustainable marketing practices and their effectiveness, and how to communicate sustainability initiatives through marketing campaignsStrategies to be heard in a crowded, branded world, and sustainability business models including product-service systems, social enterprises, and sharing and circular economy modelsSustainable marketing strategies including chapters on sustainable marketing channels, sustainable pricing, sustainability oriented marketing communication and brandingGreenwashing, the process of conveying a false impression or misleading information about how a company's products are environmentally sound, and why it's bound to backfire Marketing and Sustainability is an essential reference for undergraduate, graduate, and post-graduate students as well as managers in companies, the public sector, and civil society-all of whom are under increasing pressure to deal with marketing and sustainability for strategic purposes as well as in everyday practices.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 64,00
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 79,90
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Lucky's Textbooks, Dallas, TX, Estados Unidos de America
EUR 78,71
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 80,07
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. pp. 304 1st edition NO-PA16APR2015-KAP.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Original o primera edición
EUR 71,92
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. 2024. 1st Edition. hardcover. . . . . .
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 63,97
Cantidad disponible: Más de 20 disponibles
Añadir al carritoHardback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 66,53
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 70,50
Cantidad disponible: 2 disponibles
Añadir al carritoHardcover. Condición: Brand New. 304 pages. 6.80x0.90x9.70 inches. In Stock.