Yield Management: Strategies for the Service Industries. Este artículo no está disponible.
8 valoraciones de Goodreads
Idioma: inglés
Editorial: Thomson Learning, 1997
- Tapa dura
- Usado
Librería: Mispah books, Redhill, Surrey, Reino UnidoMispah books
Vendedor de 4 estrellas
Vendedor de IberLibro desde 15 de abril de 2021
No disponible
Tapa dura
Condición: Usado - Como Nuevo
EUR 367,86
Descripción del artículo del vendedor
LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS.
N° de ref. del artículo ERICA82903043389312
- Título
- Yield Management: Strategies for the Service Industries
- Editorial
- Thomson Learning
- Año de publicación
- 1997
- Estado
- Like New
- Tipo de libro
- book
- Encuadernación
- hardcover
- Idioma
- inglés
- ISBN 10
- 0304338931
- ISBN 13
- 9780304338931
This student text begins by addressing the underpinning theory of yield management. It explains why the concept has been developed to manage capacity in the hospitality and tourism industries, and it details the underlying economic history behind yield management. Discussions of how yield management can be applied to various service industries, including the airline industry (from where the concept originated), the hotel industry, visitor attractions and conference facilities are also included.
“Sinopsis” puede pertenecer a otra edición de este título.
Reseña del editor
This student text begins by addressing the underpinning theory of yield management. It explains why the concept has been developed to manage capacity in the hospitality and tourism industries, and it details the underlying economic history behind yield management. Discussions of how yield management can be applied to various service industries, including the airline industry (from where the concept originated), the hotel industry, visitor attractions and conference facilities are also included.
“Acerca de” puede pertenecer a otra edición de este título.