The Wide Lens: What Successful Innovators See That Others Miss

Ron Adner

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Idioma: inglés

Editorial: Penguin Putnam Inc, 2013

1591846293 / 9781591846291

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Descripción del artículo del vendedor

How can great companies do everything right--identify real customer needs, deliver excellent innovations, beat their competitors to market--and still fail? The truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners--some visible, some hidden--deliver on their promises, too. Ron Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin's failed run-flat tires to Apple's path to market dominance. The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success.

N° de ref. del artículo CIN1591846293A

Título
The Wide Lens: What Successful Innovators See That Others Miss
Autor
Ron Adner
Editorial
Penguin Putnam Inc
Año de publicación
2013
Estado
Fair
Encuadernación
Paperback
Idioma
inglés
ISBN 10
1591846293
ISBN 13
9781591846291

World of Books Inc

Montgomery, IL, Estados Unidos de America

Vendedor de 4 estrellas

Vendedor de AbeBooks desde 23 de marzo de 2026

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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission

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