Understanding Strategic Management

Idioma: inglés

Editorial: Oxford University Press, United Kingdom, Oxford, 2018

0199662479 / 9780199662470

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Librería: WorldofBooks, Goring-By-Sea, WS, Reino UnidoWorldofBooks

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Vendedor de IberLibro desde 16 de marzo de 2007

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Envío por EUR 6,72 
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Descripción del artículo del vendedor

Understanding Strategic Management is the ideal introduction to strategy for students on one-semester courses who require an informative yet practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business. Making use of chapter maps and learning objectives to guide students through the complexities of the subject, the author conveys the realities of strategic management through a diverse selection of international and contemporary examples. Strategy in Focus boxes use examples from popular media to show strategic management issues at work in the headlines we read every day. A longer, integrated Case Example closes every chapter tying in multiple strategic challenges that affect businesses large and small, public and private. Review and discussion questions then encourage students to be critical of the material and juxtapose alternative concepts and frameworks to evaluate their strengths and weaknesses. With the book succinct and accessible by design, students may extend their learning with additional material available in the online resources. Written by the author to build seamlessly on the book, Extension Material is signposted from every chapter, providing further depth on a specific topic where required. As the tools of analysis underlie formulation and implementation, unique Working through Strategy materials give students opportunities to practice essential techniques such as PEST analysis and scenario planning themselves. The rounded approach, extensive examples, and additional resources make this book the most complete, balanced, and accessible introduction for students taking their first steps into strategic management. This book is accompanied by a suite of online resources: For students: Internet exercises Glossary Extension Material Working through Strategy Multiple-choice questions Additional recommended resources For lecturers: Test bank Further case material Answers to discussion questions PowerPoint slides Figures and tables from the book. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

N° de ref. del artículo GOR010010191

Título
Understanding Strategic Management
Autor
Anthony E. Henry (Teaching Fellow at Aston University Business School)
Editorial
Oxford University Press, United Kingdom, Oxford
Año de publicación
2018
Estado
Very Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
0199662479
ISBN 13
9780199662470
Edición
3ª Edición
Peso del artículo
803 gramos
Dimensiones
189.0 x 247.0

WorldofBooks

Goring-By-Sea, WS, Reino Unido

Vendedor de 5 estrellas

Vendedor de IberLibro desde 16 de marzo de 2007

Tarifas de envío de Reino Unido a Estados Unidos de America

ArtículoDe 7 a 12 días hábilesDe 5 a 9 días hábiles
Primer artículoEUR 6,72EUR 14,40
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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we’re helping charities increase revenue and reduce waste through re-commerce.…

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Información empresarial del vendedor

World of Books Ltd

Mulberry House, Woods Way Trading Estate
Goring-By-Sea, Reino Unido BN12 4QY