T�tulo: Trendology: Building an Advantage through Data-Driven Real-Time Marketing
Editor: Palgrave Macmillan
Fecha de publicaci�n: 2014
Idioma: Ingl�s
ISBN 10: 134950243X
ISBN 13: 9781349502431
Encuadernaci�n: Paperback
Estado: Like New
Tipo de libro: book

Acerca de

Sinopsis

In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe.

Acerca del autor

Chris Kerns has been at the forefront of digital data and insights for over a decade, defining digital strategy for some of the world's largest brands. He currently leads the Analytics & Research group at Spredfast, a social marketing platform that empowers enterprise organizations to connect with consumers in an increasingly social world. Previously, he led Digital Analytics at Bazaarvoice, mining user-generated content for groundbreaking insights. In an earlier role, Kerns served as head of the Digital Analytics group for the global agency POSSIBLE, where he helped Fortune 500 clients like Ford, Microsoft, and Nike maximize their digital performance. His research has appeared in The New York Times, Forbes, USA Today, and AdWeek, among other publications. Follow him at @chriskerns.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

Descripci�n de la librer�a

We have collection of General books ,Science Books, Fiction & Academic Books. we ship from multiple location. Delhi, US and UK Return Address Mispah books flat4 , Centenary court, 30 Warwick Road Redhill , SURRE RH1 1FQ United Kingdom

Ver la p�gina web de la librer�a

Informaci�n empresarial del vendedor

Mispah books
United Kingdom

Condiciones de venta y env�o

Condiciones de venta

We offer excellent customer service & easy return facility.

we ship from Multiple location,UK,India,US

Return address:

Mispah books
flat4 ,
Centenary court, 30 Warwick Road
Redhill , SURRE RH1 1FQ
United Kingdom

Derecho a cancelaci�n

Condiciones de env�o

Our rates depends on weight of the item & shipping destination

Tarifas de env�o de Reino Unido a Espa�a

Tarifas de env�o de Reino Unido a Espa�a
Cantidad del pedido	De 15 a 20 d�as h�biles	De 10 a 20 d�as h�biles
Primer art�culo	EUR 28.66	EUR 30.95

Los plazos de entrega los establecen los vendedores y var�an seg�n el transportista y la ubicaci�n. Los pedidos que pasan por la aduana pueden sufrir retrasos y los compradores son responsables de los aranceles o tarifas asociadas. Los vendedores pueden ponerse en contacto con usted en relaci�n con cargos adicionales para cubrir cualquier aumento en los costes de env�o de los art�culos.