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Organizations - whether profit or nonprofit, services or manufacturing - need to be able to adapt and transform their cultures to succeed. Yet cultural transformation can seem either too easy or completely overwhelming. Transforming Culture shows how effective and sustainable cultural transformation can be achieved even in a challenging environment such as a General Motors manufacturing plant. The authors offer both a practical approach and tools to draw on the energy and ideas of employees and executives, remove obstacles to change, and create durable improvements.
Acerca del autor: Author Elizabeth K. Briody: Elizabeth K. Briody, Ph.D., is Founder and Principal of Cultural Keys LLC and formerly Technical Fellow, General Motors R&D. Author Robert T. Trotter, II: Robert T. Trotter, II, is Regents Professor and Chair, Department of Anthropology, Northern Arizona University, USA. Author Tracy L. Meerwarth: Tracy L. Meerwarth is a Corporate Officer at Consolidated Bearings Company, Ltd., New Jersey, USA.
Título: Transforming Culture : Creating and ...
Editorial: Palgrave Macmillan
Año de publicación: 2014
Encuadernación: Encuadernación de tapa blanda
Condición: good