Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)

Moore, Geoffrey A.

ISBN 10: 0060745819 ISBN 13: 9780060745813

Editorial: Harper Business, 2005

Idioma: Ingl�s

Condici�n: Usado - Bueno Encuadernaci�n de tapa blanda

Guardar para m�s tarde

Vendido por WorldofBooks, Goring-By-Sea, WS, Reino Unido

Vendedor de AbeBooks desde 16 de marzo de 2007

Calificaci�n del vendedor: 5 de 5 estrellas

Ver los art�culos de este vendedor

Ver todos los ejemplares de este libro

Usado - Encuadernaci�n de tapa blanda

Condici�n: Usado - Bueno

Precio: EUR 9,14 Convertir moneda

EUR 6,93 gastos de env�o desde Reino Unido a Espa�a Destinos, gastos y plazos de env�o

Cantidad disponible: 3 disponibles

A�adir al carrito

Guardar para m�s tarde

Descripci�n

The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

N� de ref. del art�culo GOR001606775

Contactar al vendedor

Denunciar este art�culo

Detalles bibliogr�ficos

T�tulo

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)

Editor

Harper Business

Fecha de publicaci�n

2005

Idioma

Ingl�s

ISBN 10

0060745819

ISBN 13

9780060745813

Encuadernaci�n

Paperback

Estado

Very Good

Cat�logos de vendedores

Acerca de

Sinopsis

In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note.

Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers determine whether the product takes off or falls flat. In Inside the Tornado, Moore details various marketing strategies that will teach marketers how reach these customers and how to take advantage of living inside the tornado in order to reap the benefits of mainstream adoption.

Acerca del autor

Geoffrey A. Moore is the author of Escape Velocity, Inside the Tornado, and Living on the Fault Line.

"Sobre este t�tulo" puede pertenecer a otra edici�n de este libro.

Descripci�n de la librer�a

In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we?re helping charities increase revenue and reduce waste through re-commerce.

Ver la p�gina web de la librer�a

Informaci�n empresarial del vendedor

World of Books Ltd
Mulberry House, Woods Way Trading Estate, Goring-By-Sea, BN12 4QY, United Kingdom

Condiciones de venta y env�o

Condiciones de venta

WorldofBooks.com fully embraces the AbeBooks terms and conditions and we will do
what we can to resolve any issues.

Derecho a cancelaci�n

Condiciones de env�o

Orders ship within 2 business days. Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

Tarifas de env�o de Reino Unido a Espa�a

Tarifas de env�o de Reino Unido a Espa�a
Cantidad del pedido	De 7 a 12 d�as h�biles	De 4 a 10 d�as h�biles
Primer art�culo	EUR 6.93	EUR 11.56

Los plazos de entrega los establecen los vendedores y var�an seg�n el transportista y la ubicaci�n. Los pedidos que pasan por la aduana pueden sufrir retrasos y los compradores son responsables de los aranceles o tarifas asociadas. Los vendedores pueden ponerse en contacto con usted en relaci�n con cargos adicionales para cubrir cualquier aumento en los costes de env�o de los art�culos.